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Measuring the results of your advertising can help you determine which styles, methods and media work best for your business. With solid data, you can… Read More »Measuring the results of your advertising

CLOSE AND FOLLOW UP THE SALE – If the sales appointment has gone well and the client is interested, signing the order may almost be… Read More »CLOSE AND FOLLOW UP THE SALE

A Small Business Marketing Plan– One area where many entrepreneurs and small business owners struggle is marketing. In fact, this struggle isn’t exclusive to small… Read More »A Small Business Marketing Plan

Restaurant Marketing Ideas: How to Market a Restaurant—The competition among restaurants is fierce, and you’ll need to give your all to be successful. We’re helping… Read More »Restaurant Marketing Ideas: How to Market a Restaurant

Door-to-door marketing can be intimidating, but it also offers a lot of benefits as a strategy for building your business. The chance to directly engage… Read More »Door-to-Door Marketing for the Beginner

Don’t Give Up on Cold Calls–Nearly everyone I know balks at cold calling, at least initially.  We know we’re going to face a higher rate… Read More »Don’t Give Up on Cold Calls

25 Phone Sales Tips for Successful Cold Calling–Making cold calls might not be the most fun part of the sales process. But in many industries and businesses,… Read More »25 Phone Sales Tips for Successful Cold Calling

digital marketing 7 fundamentals:—1. Start with Strategy: Ready-aim-fire, not ready-fire-aim. Lead with strengths. 2. Build Your Brand: In the sea of sameness, brands win. Build it. Fearlessly… Read More »digital marketing 7 fundamentals:

  Best Practices in College and University Branding- After serving 100 colleges over 25 years, we have learned that the college and university brands that… Read More »Best Practices in College and University Branding

6 TOP TIPS TO ENSURE DIGITAL MARKETING SUCCESS The future of digital marketing remains strong with an annual compound growth rate in the double digits.… Read More »6 TOP TIPS TO ENSURE DIGITAL MARKETING SUCCESS