Digital Advertising Agency in Madipakkam, Chennai
Digital advertising is a pretty self-explanatory term; it’s the means by which you distribute paid ads online across various different platforms. However, the strategy behind when, where and who to advertise to is a little less simple (albeit achievable). With a good grasp on the mechanics of each online advertising and marketing avenue, there are lucrative opportunities for reaching genuine prospective customers and clients in ways that may otherwise be missed. For example, while there are some 1.5 billion active users on Facebook every day, only a handful are your desired demographic, and a handful again of people who aren’t organically following you or who have passed by your business (or website), but not stopped for a conversion. It is this latter group of people that are our focus when conducting this kind of advertising. Here are what we believe to be the most effective means of online advertising.
Social advertising
Social advertising refers to the ads occurring on your social media accounts. This can be in your feed, to the left of your feed, your stories or in your Facebook messenger. You’ve probably noticed that these ads correlate with the products and services you’ve been searching for via typed or voice search, or the websites you’ve perused. Although this certainly lends itself to a creep factor, it’s also hard to ignore that, for the most part, it’s enormously helpful for guiding us to what we’re looking for. Or, more accurately, reminding us of what we’re looking for and presenting a solution. If you aren’t putting your message out there for people searching for what you offer, you are missing a huge opportunity. We use social media’s intuitive capabilities to formulate ads based on the interests, searches and online activity of social media followers and present them with the solution (your product or service) to their problem, want or need.
Display advertising
Display advertising is advertising that appears in the banners and border columns of the websites, social media platforms and apps that you use. Their purpose is to display an advertisement that matches your online activity, and deliver the message, product or service that you’re looking for. Subsequently, this is also the aim of your display advertising to your desired demographic of customer or client. Research reveals that visitors to your website who are retargeted with your display ads are 70% more likely to convert in some way (via contact or purchase). And, through the means by which display advertising reaches the correct people, there is a lot of information that can help you better understand your customer base. By understanding the pages your prospects visit and engage with, you are able to appreciate their interests and, so, how and what they want to be retargeted with, and when.
Remarketing and retargeting
Although they serve essentially the same purpose, there is a difference between remarketing and retargeting. Remarketing is marketing to those who have engaged directly with your business, usually through email of social media sign-ins, and so opt in for more information on what you have to offer via email. However, they can also be reached, thanks to the information they have provided, via display and social media marketing.
Retargeting is online advertising that essentially follows a user using display and social marketing advertising based on their overall online behaviour via cookie-based technology (you’ll often see pop-ups on websites asking for your permission to use them). Javascript code is used to track how, when and where a user is navigating online, so your ad can meet them on websites the frequent to deliver your service or product solution to them.
Search advertising
Search advertising appears on the Search Engine Results Page (SERP) after a search query has been registered. So, those first few results with ‘ad’ written beside them are the result of search advertising efforts. These are chosen based on Google’s auction system and how applicable your business is to each search term.
We Also Have Special Expertise With Trade Shows & Exhibits And Broadcast Design. Brand Experience Leader. An Brand Experience Agency in Madipakkam, Chennai. Content-First Approach. Award-Winning Experiences.
Digital Advertising Agency in Madipakkam, Chennai
Brand Activation and Why Its Important
Give people a way to experience the benefits of your brand
First-hand experiences change purchase behaviors
Expand brand activation impact with social media and influencer integration
Brand activations transform people into brand advocates
Track impact with real-time reporting, promo codes, and onsite sales
Brand activation services
1.) Strategies to activate your brand
2.) Planning where and when to engage your ideal audience
3.) Location scouting and permitting
4.) Activation asset production (e.g., tents, tables, props, outfits, etc.)
5.) Staffing to ensure your brand is properly represented
6.) Brand activation transport, setup, implementation, and management
7.) Real-time content planning and capture
8.) Brand activation effectiveness measurement and analysis
Brand Activation Agency in Madipakkam, Chennai
Innovative Advertising Strategies
BRAND AWARENESS
Our team is our greatest asset.
The solution is a proven customer acquisition strategy- a critical component of any successful business.
We can help you improve profitability while decreasing customer acquisition costs. Contact our Experian sales representative today.
What are the customer acquisition strategies that I should use?The problem with ineffective customer acquisition strategies is that they do not provide any predictability. They are sporadic and this directly influences the rate of incoming clients. When a digital marketing business operates without a systemized, repeatable acquisition strategy, they rely on unstable factors like word-of-mouth referrals to sustain their client load.
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We believe that growth is the key to maximizing ROI on digital products. In order to engage users, increase retention and referrals, and drive revenue, we work alongside our wide network of partner vendors. Growth marketing entails a combination of services that are custom-fit for your product to be optimized for long-term success. Fueled offers:
Successful agencies implement a system.
Merchant Seller Acquisition Onboarding Agency
Lead Generation, Successful Onboarding, incubation and growth of these Sellers on Client Marketplace.
Customer Acquisition Marketing Agency Madipakkam, Chennai
Growth marketers are constantly working to increase customer acquisition and engagement.
customer acquisition marketing approaches. Work with a team of growth experts to build a complete lead generation machine with Advanced Marketing, and sales to rapidly scale your business.
B2B Marketing Agency in Madipakkam, Chennai
As individuals B2B Marketing Agency in Madipakkam, Chennai , we’ve been growing brands for over 10 years. our team comprises several well-established players in b2b marketing, direct marketing, branding, event, digital marketing, SEO, and business on a global scale.
Market directly to your target with B2B Marketing.We help businesses devise a B2B marketing program that generates better leads, more customers, and bigger profits. |
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B2B Lead Generation Services
Brand Awareness. Build massive brand recognition. Customer Acquisition. Generate new customers to fuel your brand growth.
Customer Acquisition Strategies … For us, it’s all about creating long-term value for everyone.
Appointment Setting, Lead Generation, Lead Management.
Building a powerful presence.B2B Marketing is a two-way conversation.
When you engage with your customers, it not only allows them to connect with your brand on a deeper level, but it provides you with a valuable opportunity to improve the product or service you provide based on their real needs. |
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Growing your brand and increasing your bottom line.
Seller acquisition through field sales teams is the most effective and cost efficient way to build up sellers on an e-commerce platform. The client wanted to drive seller acquisition for its e-commerce portal through Fieldwork and the scope of work included:
B2B Marketing Agency in Madipakkam, Chennai
Madipakkam, Chennai
About Madipakkam, Chennai
Overview
| Madipakkam is a neighborhood situated in the south of Chennai city. It is one of the fastest developing locality and is turning out to be the most sought-after location for home buyers and investors. Recently, it has been added under the Greater Chennai Corporation. Other prominent localities situated close to Madipakkam are Keelkattalai, Pallikaranai, Nanganallur, Velachery, Nanmangalam, Meenambakkam, Pallavaram, Chromepet, Kovilambakkam, Thoraipakkam, Maduvinkarai among others. |
The civic amenities have also improved here. The industrial and IT sector growth have led to the development of the retail and hospitality sector as well. The area is located close to Velachery and offers all the modern amenities for a standard lifestyle. Madipakkam water supply comes from the Chennai Public Works Department (PWD). The electricity supply in Madipakkam is managed by the Tamil Nadu Electricity Board (TNEB). Madipakkam is about 20 km away from Chennai city. Madipakkam Main Road, Medavakkam Main Road are its internal roads which further has its access with SH 48 Jawaharlal Nehru Salai. SH 109, Velachery Main Road, Jawaharlal Nehru Salai, Medavakkam Main road are the major roads surrounding this locality. Some of the premier residential projects in Madipakkam include Propshell Cascara, Mgp Grandeur, Vesta’s Swarna Chandni, Arun Excello Abhang, Vigneshwara Kasthuri’s Serenity, MGP Balaji Nagar among others.
Connectivity
The Velachery MRTS station and St Thomas Mount station are nearby. These provide connectivity to localities like T Nagar, Nungambakkam, Kodambakkam, Adyar, Tiruvanmiyur and Marina beach. Connectivity to GST Road has improved post the Inner Ring Road project.
Madipakkam is well connected by road and train services. There are lots of MTC operational buses plying through Madipakkam connecting with other parts of Chennai. It is also well connected by the trains with MRTS and Metro station.
It enjoys excellent connectivity to Chennai International Airport which is about 7.6 km via Moovarasanpet Main Road/Chennai – Nagapattinam Highway.
Velachery, St Thomas Mount, Meenambakkam, Palavanthangal are nearby railway stations to Madipakkam. However, Velachery is the nearest railway station to Madipakkam, situated at a distance of 4.2 km via Bazar Main Road.
Factors for past growth
The accessibility to the IT hub of Old Mahabalipuram Road (OMR), hospitals, schools, and colleges are working in favor of this locality. This attracts a large number of working population to the locality leading to an increased demand for affordable apartments in Madipakkam.
Factors for future growth
Due to the expansion of the Chennai Metro Rail and MRTS services, reduced commuting time have been a plus point for daily commuters. This move will help thousands of citizens living in the southern suburbs of Chennai and working in nearby IT Parks of Chennai.
Proposed & Planned Infra
Water-starved Madipakkam is expected to soon receive water from the Nemmeli desalination plant under project Amruth, initiated by the Chennai Metro Water Supply and Sewerage Board.
| Employment hubs near Madipakkam Chennai One Software Park Bahwan IT Park Ascendas IT Park Ramanujan IT City Bristol IT Park ESPEE IT Park DLF IT Park |
mall in Madipakkam, Chennai |
Infra development (Social & Physical)
Madipakkam offers well-developed social infrastructures to its residents. Various reputed educational institutions in and around Madipakkam include Varna Play School, My First School, Kalyani Balaji’s Carnatic Musical School, Narayana Olympiad School, Whizz-Kidz Play School, Holy Prince Matriculation Higher Secondary School, Brilliant Matriculation Higher Secondary School, Kings Matriculation Higher Secondary School among others.
Healthcare facilities are also good in the locality. Some of the well-known hospitals in the vicinity are Anitha Hospital, Saraswathy Multispeciality Hospital, Dr. Kamakshi Memorial Hospital, Avinash Hospitals Pvt Ltd, KF Hospital, Srinivasan Rajalakshmi Memorial Hospital etc.
The Shopping needs of the residents of Guindy is catered by nearby malls such as Ambika Shopping Center, Seema Shopping Center, Abhimanyu Super Market, Singapore Shoppe, Grand Square, Velavan Shopping Mall to name a few.