Skip to content

Product Sampling Agency in Ahmedabad

    Product Sampling

    As part of our portfolio of retail and event support services, Fulcrum have a specialist division (Fulcrum engage) for delivering product demonstration and product sampling.

    We create engaging communications with consumers through memorable, face-to-face experiences and a try before you buy approach, performing live product demonstrations, communicating key messages and handing out samples in key locations.Our team can deliver a try-before-you-buy experience to consumers on location, handing out free samples, engaging with the public and raising awareness of new products

     

    Our services often include:

    • In store demonstrations
    • In store promotion marketing
    • In store theatre
    • Experiential displays
    • Brand activation
    • Field sales
    • Day one in-store promotions
    • Consumer research

     

    Our teams are carefully chosen as this is a role with specialist requirements – for example, food hygiene certifications for edible product sampling.  There is a level of salesmanship and showmanship involved and you can be sure our teams will be bubbly and approach.

    Consumer Research

    We can deploy teams directly into key areas to gather consumer research and feedback – find out key information about shopping frequency and habits, recorded directly into our system (our mobile data capture system) via tablet.  This can be coupled with trend analysis on feedback for comparison with store performance data and other key metrics in order to add extra insight.

    Product Demonstrations

    For more non-descript products, our team can deliver product demonstrations that illustrate the key benefits and typical user experiences of the product.  We can deliver product demos to both consumers and staff.  Our teams can even record customer insights during interactions and feed them back to the client in real time.


    Product Sampling Agency in Ahmedabad

    About Ahmedabad
    Once known as the Manchester of the East for its flourishing textile industry, Ahmedabad is a rapidly growing metropolitan city. Its located to the West of India, in the state of Gujarat. Lying on the banks of the historic river Sabarmati, its the seventh largest metropolitan area and the fifth largest city in India.

    Ahmedabad real estate, as a sector, is an investors market. Among the several real estate projects lined up in the near future, Ahmedabad will see the towering presence of 22-storeyed residential skyscrapers in the coming year.

    Despite the significant number of modern infrastructure projects approved for the city, Ahmedabad still retains the old world charm. Thanks to its rich historical heritage, the city still hosts traditional Persian architecture. The Ahmedabad real estate landscape, therefore, is a melting pot of the old and new.

    Stats And Facts

    Going by the provisional reports of Census India 2011, the population of Ahmedabad, as of 2011, stands at 5,570,585. The urban/metropolitan population, on the other hand, is 6,352,254.
    The sex ratio for Ahmedabad is 897 per 1000 males. Child sex ratio is 853 per 1000 boys. In comparison, the sex ratio of the country is 940 per 1000 males and the child sex ratio is 914 per 1000 boys, according to the Population Census of 2011.
    The average literacy rate is 89.62%. The male and female literacy rates are 93.96% and 84.81% respectively.
    Of all the cities that have a population exceeding 1 million, Ahmedabad has the lowest crime rate. For that reason among others, the Times of India ranked Ahmedabad as the best city to live, in 2012. In the same year, the market research firm IMRB called it the best mega-city. Ahmedabad was rated as the fastest growing city in India, by the Forbes magazine. In the year 2010, Forbes magazine featured an article that ranked Ahmedabad third in the list of next decades fastest growing cities in the world.
    With the river Sabarmati having played such a crucial role in molding the city past and present, the Amdavad Municipal Corporation (AMC) has initiated the Sabarmati Riverfront Development Project. Its aimed at improving the environment conditions in the region and providing slum rehabilitation for the slum dwellers living at the river bank.

    The Industrial Sector

    Ahmedabad is a strong industrial base for sectors like textiles, chemicals, pharmaceuticals and drugs, and agro and food processing industries.
    The district of Ahmedabad contributes up to 60% of the total industrial productivity.
    Arvind Mills, the world-famous company that processes denim for jeans globally, and Ashima Group, Indias leading 100% cotton fabric manufacturers, are situated in the city.
    Besides the textile industry, Ahmedabad has a thriving pharmaceuticals and chemicals industry. Torrent Pharmaceuticals and Zydus Cadila, two of the biggest Indian pharmaceutical companies, are situated here.
    The corporate headquarters of the detergent and chemical manufacturer, Nirma Group and the leading export trading company in India, Adani Group are situated in the city.

    Connectivity

    The Sardar Vallabhbhai Patel International Airport is situated only 15 km from the city center. From the railway station, the airport is situated just 8 km away.
    One of the six operating divisions of the Western Railway, Ahmedabad connects to other major cities and all towns in Gujarat. The city main terminus is the Ahmedabad Railway Station, locally called the Kalupur Station.
    The National Highway 8 connects Ahmedabad to Mumbai, Ahmedabad and Gandhinagar. National Expressway 1, which is a part of the Golden Quadrilateral project, connects Ahmedabad to Vadodara.
    The AMTS (Ahmedabad Municipal Transport Service) and the BRTS (Bus Rapid Transit System) buses form the network of public transport in Ahmedabad. The bus service is in operation from 6am to 11pm every day.
    Presently, AMTS has 750 buses in operation.
    The Institute for Transportation and Development Policy awarded BRTC with the Sustainable Transport Award in 2010 for reducing carbon emissions and making the service more accessible to the residents.

    Ahmedabad Civic Administration

    Administrative headquarters of the Ahmedabad district, Ahmedabad is administered by the Ahmedabad Municipal Corporation (AMC). The AMC was established under the Bombay Provincial Corporation Act, 1949, in the year 1950. The corporation is headed by the Mayor.
    The elected wing of the AMC comprises 4 statutory authorities, namely the Standing Committee, General Body, School Board Committee and Transport Committee. The other committees include the Water Supply and Sewerage Committee, Town Planning Committee and Tax Committee.
    The residents of the city elect 192 municipal councilors through a popular vote. The elected councilors then elect the Mayor and Deputy Mayor of the city.
    The city contains 64 wards in 5 zones.
    The sub-urban areas of the city are administered by the Ahmedabad Urban Development Authority (AUDA).
    Two Members of Parliament represent Ahmedabad in the Lok Sabha, and 19 members of the Legislative Assembly for the Gujarat Vidhan Sabha.

    Ahmedabad Infrastructure

    It is common knowledge, even in international circles, that Ahmedabad pays special attention to the development of infrastructure. It was, in fact, the first city in India to execute the Public Private Partnership (PPP) model in development projects.
    Ahmedabad has a strong foundation in basic infrastructure, especially the water supply system. The city has had a system of organized water supply, right from the 19th century days. Even today, the two sources of water surface and ground are being managed effectively. Commissioning of water sources has taken place as recently as 2004.
    The power sector in Ahmedabad is also on solid ground. Its one of the few cities that have a privatized power sector. Torrent Power Ltd. is the company that generates and distributes power in the city. And for electricity, Ahmedabad banks on one of the oldest and well operated power stations in the country, Torrent Power thermal power station.
    The focus of the city development authority, Ahmedabad Urban Development Authority has now shifted towards facilitating social infrastructure projects.

    Ambawadi
    Ambli
    Amraiwadi
    Anandnagar
    Asarwa
    Ashram road
    Aslali
    Ayojan Nagar
    Bapunagar
    Bavla
    Behrampura
    Bhadaj
    Bhadra
    Bhat
    Bodakdev
    Bopal
    C G Road
    Chandkheda
    Chandlodia
    Changodar
    Chharodi
    Dani Limbada
    Dariapur
    Dhandhuka
    Dudheshwar
    Ellis Bridge
    Ghatlodia
    Ghodasar
    Ghuma
    Girdhar Nagar
    Gomtipur
    Gota
    Gulbai Tekra
    Gurukul
    Hansol
    Hathijan
    Hatkeshwar
    Isanpur
    Jagatpur
    Jamalpur
    Jashoda Nagar
    Jivrajpark
    Jodhpur
    Juhapura
    Juna Wadaj
    Kalapinagar
    LOCALITY
    Kalupur
    Kankaria
    Kathwada
    Keshav Nagar
    Khadia
    Khamasa
    Khanpur
    Khokhra
    Kubernagar
    Lambha
    Madhupura
    Makarba
    Maninagar
    Meghani Nagar
    Memnagar
    Motera
    Naranpura
    Naroda
    Naroda GIDC
    Naroda road
    Narol
    Nava Wadaj
    Navjivan
    Nikol
    Nirnay Nagar
    Noblenagar
    Odhav
    Ognaj
    Paldi
    Prahlad Nagar
    Raikhad
    Raipur
    Rakhial
    Ramdev Nagar
    Ranip
    Sabarmati
    Sadar Bazar
    Saijpur Bogha
    Sanand
    Sanathal
    Saraspur
    Sarkhej
    Satellite
    Shah E Alam Roja
    Shahibaug
    Shahpur
    LOCALITY
    Shela
    Shilaj
    Sola
    Sola Road
    Thakkarbapa Nagar
    Thaltej
    Thaltej Road
    Usmanpura
    Vasna
    Vastral
    Vastrapur
    Vatva GIDC
    Vatva
    Vejalpur
    Viramgam
    Shyamal
    Racharda
    S P Ring Road
    Navrangpura
    S G Highway
    Palodia
    Barejadi
    Kali
    Sughad
    Manipur
    Koteshwar
    Science City
    132 Feet Ring Road
    Santej
    Nandej
    Godhavi
    Bagodara
    Dholera
    Tragad
    Raska
    New Ranip
    Chanakyapuri
    Rakanpur
    Sanand – Nalsarovar Road
    Dholka
    kheda
    Laxmanpura
    Bavla Nalsarovar Road
    Sanand-Viramgam Road
    Mandal
    New CG Road
    LOCALITY
    D Colony
    Sardar Colony
    Ahmedabad-Rajkot-Highway
    Nehrunagar
    Kotarpur
    Mirzapur
    Nava Naroda
    Narayan Nagar
    Narol Road
    Lapkaman
    Kolat
    Mahadev Nagar
    Moraiya
    New Maninagar
    Purshottam Nagar
    Gita Mandir
    Sachana
    Nasmed
    Khodiar Nagar
    Shantipura
    Vinzol
    Gokuldham
    Geratpur
    Sarangpur
    South Bopal
    Vaishno Devi
    Acher
    Hebatpur
    Devdholera
    Lilapur
    Mahemdabad
    Vishala
    Pipali Highway
    Ashok Vatika
    Nandoli
    Khoraj
    Kasindra
    Nana Chiloda
    Pipali
    Bhadiyad
    Ambli Bopal Road
    Sindhu Bhavan Marg
    Gorasu
    Bhimtalav

    Marketing Services

    Feet On Street
    Door To Door Marketing
    Face to Face Marketing
    Street Marketing
    Field Marketing
    Direct To Retailer Sales
    Strategic Field Marketing
    Marketing Strategy
    Trade Marketing
    Marketing Team
    Sales & merchandising
    Shopper  & Retail Marketing
    Direct sales
    Sales promotion
    Trade sales promotions
    Promotions team
    Leaflet distribution
    Telemarketing

    Brand Promotions

    Brand Strategy

    Brand Activation
    BTL Activation
    In-Shop Activation
    Product launches
    Rural Area Activities
    Free Sampling Activities
    Demonstration Activities

    Events

    Market Research
    Field Research
    Advertising Market Research
    Compensation Survey
    Tele Research
    Test Marketing
    Brand Market Research
    Market Feedback
    Survey Data Collection
    Customer Satisfaction Studies
    Industrial Market Research
    Mystery Shopping
    Retail Audit
    Customer Acquisition

    Merchant Acquiring

    Telemarketing

    Telesales Person
    Telemarketing
    Telesales
    Telesales Account Manager
    Inbound/outbound lead generation
    Post-sale follow-up services
    Surveys
    Appointment setting
    Dealers Appointment making
    Welcome/impact calls
    Account activation
    Building a Database of Sales Leads
    Business Development Manager
    Client acquisition
    Cold calling
    Customer acquisition
    Lead Generation

    Open chat
    1
    Scan the code
    Hello
    Can we help you?