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Economics and Business
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- Introduction to Economic Systems
- Businesses Under Capitalist Systems
- Measuring Economic Performance
- Businesses Under Socialist Systems
- Businesses Under Communist Systems
- Businesses under Mixed Economic Systems
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Organizational Structure
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- Defining an Organization
- Components of an Organization
- Common Organizational Structures
- Factors to Consider in Organizational Design
- Trends in Organization
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Marketing and the Customer Relationship
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- Customer Relationships
- Marketing Strategies
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Business Ethics and Social Responsibility
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- Business Ethics
- Promoting Ethical Behavior
- Social Responsibility
- Consumer Rights
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Operations Management
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- Introduction to Operations Management
- Quality Management
- Productivity
- Controlling the Supply Chain
- Planning for Operations
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Product and Pricing Strategies
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- Pricing Methods
- Pricing Objectives
- Pricing Strategies
- Pricing Products
- New Product Development
- Product Strategy
- Product Packaging and Branding
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International Business
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- The Drive for International Trade
- International Trade Barriers
- International Trade Agreements and Organizations
- The Money of International Business
- Types of International Business
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Motivation Theories and Applications
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- Management and Motivation
- Theories of Motivation
- Modern Views on Motivation
- Motivation Techniques in Practice
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Product Distribution
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- Distribution Channels
- Wholesalers
- Retailers
- Logistics
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Business Writing
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- Introduction to Business Communications
- Means of Communication
- Creating High-Value Communications
- Effective Rhetoric and Presentation
- Word Choice
- Audience Analysis
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Human Resource Management
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- Human Resources and Relevant Laws
- Performance, Promotion, and Firing
- Compensation
- Developing Employees
- The Functions and Goals of HR
- Diversity in Human Resources
- Recruitment
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Marketing Communications
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- Promotion
- Public Relations
- Personal Selling
- Advertising
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Types of Business Ownership
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- Sole Proprietorships
- Partnerships
- Corporations
- Special Forms of Ownership
- Franchising
- Cooperatives and Joint Ventures
- Corporate Growth
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Organized Labor Relations
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- The History of Unions
- Organized Labor and Related Laws
- Collective Bargaining
- Managing Employees
- Union Negotiation Tactics
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Financial Statements
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- Ratio Analysis and Statement Evaluation
- Accounting Information
- The Accounting Process
- The Balance Sheet
- The Income Statement
- The Statement of Cash Flows
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Small Business and Entrepreneurship
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- The Small Business
- Small Business Owners: A Profile
- Small Business Owners: The Disadvantages
- Starting a Small Business
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Managing Information Technology
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- Information Technology Trends
- Decision Making
- E-Commerce
- Difficulties with New Technologies
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Financial Management
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- Introduction to Financial Management
- Planning
- Operating Funds
- Short-Term Financing
- Long-Term Financing
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Management
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- An Introduction to Management
- Functions of Managers
- Types of Management
- Decision Making
- Characteristics of Good Managers
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The Functions of Money and Banking
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- Money as a Tool
- Credit
- American Banking
- Trends in Banking
- The Federal Reserve System
- Protection of Funds
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