Experienced, Efficient, Hard Working
Field Marketing – Field Sales Agency
People with sales and marketing expertise are revenue generators — making an impact on the bottom line, a talent that’s in demand in virtually every sector.
We are a full-service field marketing, outsourced people management and consultancy agency. Our business is to understand your key objectives and use our experience to consult, develop and implement your marketing strategy.
Our Mumbai based office gives you access to our senior consultancy team that will work with you, to tailor the best people management solution for your project, operating across over 20 City in Indian markets.
Your brand, and values are the focus of all the work we do.
| We have over 10 years of experience, helping brands and businesses achieve their goals in every sector. We pride ourselves in being able to facilitate services across many different areas.
We have dedicated teams across both sales and retail maintenance. nsuring that your brand is visible to your target audience can be challenging in a fast paced marketplace. Especially where innovation is constant, promotions frequent, and competitor product launches regularly grab the time and attention of store staff.
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Our role is to protect your brands retail positioning. And ensure that staff are aware of your products and activity, as well as your plans are implemented as expected.
Achieving in store execution consistently and responsibly with our support helps our clients meet and exceed sales targets in an environment where second chances are rare.
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WHY PARTNER WITH US? We pair our years of experience running outsourced teams with the intelligent use of information to maximise our team’s effectiveness. We harness data to support our goals, to drive change but we never forget that it’s face to face communication that determines success. Our partnerships are long standing relationships, not just with our clients, but also with our field teams, whether they are full time, part time or tactical team members we recognise them with unrivalled support and development. |
Our services encompass all outsourcing options which include sales teams, implementation experts and information gathering. We will discuss the best strategy for each client project – which is often dictated not just by a sales objective, but also by how the client plans to use the data and information generated by the field team. How our clients plan to leverage the results of each project helps us to tailor an approach to suit.
SALES TEAMS
sales teams work as a seamless extension of your own existing model, delivering flexible, agile coverage and optimal impact either through a syndicated, dedicated or REACT solution, that has been purpose-built to deliver the most cost-effective path to achieve all your brand and strategic objectives.
Strategic
Tactical
REACT
ENGAGE YOUR CUSTOMERS FIRST
Sales teams programs can be used to promote everything from an everyday product, to the sale of luxury items. Our sales teams are chosen carefully to ensure that they have the right level of experience and knowledge to present a professional, knowledgeable sales pitch to customers.
We also help our teams to understand the competition so that they are equipped to overcome objections. We know that sales achieved are due to a combination of persuasiveness and product knowledge. And we work with clients to provide our teams with all of the necessary tools to close a sale.
WHAT WILL YOU GET WITH YOUR SALES TEAM SERVICE?
A professional team that understands the importance of each customer interaction. We provide in-depth training to every sales team member so that they are fully prepared to:
Represent the product in a way that reflects the brand values
Effectively share the key features and benefits of a product with the customer
Deal with customer questions, objections and queries
Work towards achieving pre-defined sales targets and key performance indicators
Throughout the program Service
Retail Field Sales Solution
call today and discover how our retail execution solution can help your operation. Give your field sales teams the insight to take the actions that lead to profit growth.
Fulcrum Connected Solutions for Retail. Integrated Merchandising Services for Brands Represented in High-Volume Retailers.
Fulcrum is seeking strong work ethic, self-motivated, undergraduates for Field Sales/Marketing Representatives. Individual will be responsible for driving sales of Fulcrum through product demonstrations, end-user interaction and in-store merchandising at key accounts. The position will report directly to an Account Manager and will have responsibility for an assigned geographical territory.
Retail Merchandising Solutions
Your retail display should operate as your silent sales machine providing consumers with education, inspiration, and accessible inventory to purchase your product. You need your displays on everywhere, all the time. We deliver on your brand promise with our full suite of retail merchandising solutions.
Our regional field teams leverage their relationships with key store leaders, a deep understanding of retail operational guidelines, and their merchandising expertise to manage all elements of your display within project scope and retailer compliance.
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Dedicated Market Development Managers.
Physical and Digital Signage Placement Market Development |
Bring value to every store
Fulcrum enables the sales organisation to manage its resources more effectively. It allows them to focus on the right items in the right stores at the right time in order to sell more.
Alerts and sales analysis identify the largest opportunities and direct field sales to specific value-adding locations in store. This saves them time from the moment they arrive. They receive this insight in an intuitive and action-led interface, allowing them to be more efficient and effective.
Outsource Team
We have provided recruitment, payrolling, team management, Quality Control and Inventory Management support amongst other functions, to some of the biggest Global Consultancies and Professional Service Companies.
THE AGENCY FOR OUTSOURCING PARTNERSHIP AND COLLABORATION
Partnership and collaboration are a great way to ensure that your business is thriving. We can ensure this is the case through our various processes and innovative approach to business. We do this by implementing proven plans which get your business to the very front each time.
| Recruitment Payrolling HR services Team Management & Development Training Outsourced services
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SALES & MARKETING RECRUITING
Our recruiters help businesses find high-performing sales professionals and innovative marketing experts to add to their team. Whether you’re looking for sales jobs where you can take control of your income or marketing jobs where you can make an impact, our team is here for you.
NEED HELP ADDING SALES AND MARKETING TALENT TO YOUR TEAM?
Let the recruitment specialists at our firm help you find qualified people for your revenue-driving sales and marketing jobs. You’ll always work with a recruiter who understands the unique challenges of each field.
Our suite of customized recruitment solutions aligns top employers with exceptional talent.
We find you quality candidates with the skills and personality to fit your team. Leveraging our expertise in sourcing and headhunting, we draw from a global candidate pool, are also deeply connected to local markets.
Dedicated Point of Contact
Every merchandising project is supported by a client service manager — a dedicated point of contact — who partners with your brand, retailer, and supply chain partners to ensure timely communication and response to program and project needs. The team is also responsible for driving program execution and communication amongst our field teams.
Event Staff
A number of our event registration staff are experienced in managing a team and are able to run your registration desk leaving you to focus on the rest of your event. Their roles can include organising breaks, overseeing the other registration staff and ensuring things run smoothly.
Friendly, Attentive, Confident
Exhibition Staff
Professional Exhibition StaffOur exhibition staff are recruited for being experienced, personable, hard working and reliable. They are well versed in exhibition environments, both corporate and consumer, and familiar with the duties required such as meet & greet, exhibition bag prep and distribution, information points and signposting. Well PresentedOur exhibition staff are required to adhere to strict style guidelines, similar to our conference staff, to ensure their presentation is suitable and is to a very high standard. Further guidelines can be provided by our clients if desired. |
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B2B Lead Generate business leads that save time and money.
Lead generation is basically getting the consumer interested in the product your brand is selling. Effective lead generation strategy will make sure that the target audience builds interest or inquire about the products or services that your business is providing.
Innovative Advertising Strategies
Our team is our greatest asset.
What are the customer acquisition strategies that I should use?The problem with ineffective customer acquisition strategies is that they do not provide any predictability. They are sporadic and this directly influences the rate of incoming clients. When a digital marketing business operates without a systemized, repeatable acquisition strategy, they rely on unstable factors like word-of-mouth referrals to sustain their client load.
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Customer Acquisition Marketing Agency Lucknow
Growth marketers are constantly working to increase customer acquisition and engagement..
B2B Marketing Agency in Lucknow
As individuals B2B Marketing Agency in Lucknow , we’ve been growing brands for over 10 years. our team comprises several well-established players in b2b marketing, direct marketing, branding, event, digital marketing, SEO, and business on a global scale.
Market directly to your target with B2B Marketing.We help businesses devise a B2B marketing program that generates better leads, more customers, and bigger profits. |
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B2B Lead Generation Services
Brand Awareness. Build massive brand recognition. Customer Acquisition. Generate new customers to fuel your brand growth.
Building a powerful presence.When you engage with your customers, it not only allows them to connect with your brand on a deeper level, but it provides you with a valuable opportunity to improve the product or service you provide based on their real needs. |
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B2B Marketing Agency in Lucknow
Lucknow
About Lucknow
Lucknow, the capital of Uttar Pradesh, is one of the fastest growing cities in India. The city is bounded by Raebareli, Barabanki, Unnao, Hardoi and Sitapur. it lies approximately 123 metres above the sea level on the northern shore of the Gomti river. The city is a major economic and cultural centre and this has fueled demand for real estate in several areas.
Infrastructure
A Dial 100 Control Room is being built in Lucknow which will be the biggest emergency response centre in Uttar Pradesh. The National Highways 24B, 24, 56, 25 and 28 pass through Lucknow. The Uttar Pradesh State Road Transport Corporation (UPSRTC) bus network serves the city with multiple terminals spread throughout. There is an inter-state bus terminal located at Alambagh, along the National Highway 25. The city has several railway stations, with the Lucknow Junction being the major one. The Chaudhary Charan Singh International Airport offers domestic as well as cargo traffic handling facilities. The international terminal will be expanded in future to increase passenger traffic volumes. The Lucknow Metro, the Mass Rapid Transit System and the Monorail are under-construction and are likely to be completed by 2106-17. The commencement of the metro rail is likely to raise the real estate prices in the city. Lucknow is also one of the bicycle-friendly cities in India. There are several bicycle tracks and separate lanes for cyclists in the city. A cycle track network is also being constructed by the state which will be the biggest in India upon completion.
An information technology (it) city is under-construction in Lucknow which will not only generate job opportunities but also improve fuel real estate demand. Construction of an Indian Institute of Technology (IIT) is also underway. An embankment road along the Gomti river, connecting Shaheed Path and the outer ring road, is expected to trigger more housing projects in Lucknow. There is a plan by the Lucknow Municipal Corporation (LMC) to construct two flyovers from Hussainganj Crossing to Hazratganj Crossing. The flyovers will be built at the junctions of the Ashok Marg, the Vidhan Sabha Marg and the Station Road. Projects in pipeline in Lucknow include a world-class stadium, the Lucknow-Kanpur industrial corridor and the Smart City project.
Homes and Living
The real estate market is picking up in Lucknow with heightened business and economic growth and prosperity of the city. Demand is high in areas like Hazratganj, Amar Shaheed Path, Gomti Nagar, Faizabad Road, Raebareli Road, Gomti Nagar Extension, Sultanpur Road and the Sitapur National Highway. Property rates have already gone up in these destinations and they offer good returns to investors and property buyers. Daliganj, Aliganj, Niralanagar and Mahanagar also offer good returns with demand touching unbelievable levels in these areas. Jankipuram and Jankipuram Extension are other areas which are witnessing a huge rise in demand. Sushant Golf City, located at the Lucknow-Sultanpur Road, is a hi-tech city township which is being built over an area of 3,530 acres. Omaxe City on Amar Shaheed Path spread over an area of 14-acre, Eldeco City, DLF Garden City, One Place City and Sahara City Homes are some of the integrated townships which are soon to be a part of the city. The Registrars Office does property registration. Property registration charges were raised in 2009 and have to be paid depending on the stamp duty. The Lucknow Nagar Nigam (LNN) is responsible for the collection of property taxes in the city.
Demographics
The population of Lucknow is 2.8 million, according to the Census of India 2011. The city recorded the decadal growth of 25.36 per cent as compared to that of 2001. The literacy level in Lucknow is 84.72 per cent as compared to 56.3 per cent of the entire Uttar Pradesh.
Governance
Lucknow houses the Uttar Pradesh Vidhan Sabha along with several government department buildings and the Lucknow Bench of the Allahabad High Court. The Lucknow Municipal Corporation handles all civic duties with executive powers held by the municipal commissioner of Lucknow. The corporation has elected members from 110 wards. There are multiple agencies which are responsible for the urban governance and the management of the infrastructures. The key urban service provider in Lucknow are the Lucknow Development Authority (LDA), the Lucknow Nagar Nigam (LNN), the Lucknow Jal Sansthan (LJS) and the UP Jal Nigam (UPJN). The city is also the headquarters of the Central Command of the Indian Army. The Senior Superintendent of Police heads the police department in Lucknow.
Industry and employment
Lucknow is home to several industries, including machine tools, aeronautics, furniture, distillery chemicals and Chikan embroidery. There are several well-known R&D centres in Lucknow, including the Central Institute of Medical and Aromatic Plants, National Dairy Development Board, National Handloom Development Corporation and UP Export Corporation. The State Government is a major employer in the city, while other major sectors include biotechnology, medicine, it, processing and manufacturing and others. Major companies like Tata Consultancy Services, Sony Corporation and Reliance Retail have a significant presence in the city. An it city is being planned by the government along with a Special Economic Zone (SEZ). Manufacturing companies like Hindusatn Aeronautics Limited, Eveready Industries, Scooters India Limited and Omax India also have their units in Lukcnow. The city is an export hub for marble products, art pieces, hardware products, software, textiles, gems and jewellery, glass items, silk, brass products, chemicals, leather goods, electronics and apparel. A textile cluster is also being developed in the city. Real estate is also one of the leading provider of employment in Lucknow now. Many real estate developers are investing in the city.
Lifestyle
Lucknow has a charming culture and architectural elegance of its own. Several tourist attractions, monuments and landmarks dot the city. The royal Nawabs of Lucknow are known for their love for music, dance, art, literature and theatre. The growing urbanisation and commercialisation is giving a modern approach to the life in the city. Many pubs are coming up in the city. There are several cultural centres in the city which is known for its poetry, Nawabi elegance and artistic superiority. The city is home to numerous restaurants and eateries which serve everything from continental and Indian to lip-smacking Nawabi fare. There are several festivals held annually, including the Lucknow Mahotsav. The city is home to several shopping markets and malls. Some of the best shopping malls in the city are Sahara Ganj Mall, Fun Republic Mall, Phoenix Mall, Ruverside Mall and many others. For recreational activities, Lucknow has many gardens and amusement/water parks such as Dalibagh, Telibagh, Anandi Water Park and 4 Season Funcity Water Park. The city has several music and dance venues and offers abundant patronage to the arts.
Localities in Lucknow
| Kalyanpur Gomti Nagar Faizabad Road Vibhuti Khand Aliganj Kursi Road Sitapur Road Nishat Ganj Cantonment Sushant Golf City Amar Shaheed Path Jankipuram Kanpur Road Alamnagar Mahanagar Vikas Nagar Hasanganj Hardoi By Pass Road Hazratganj IIM Road Sultanpur Road Kalyanpur West Aishbagh Road Purseni |
Balaganj Banthra Sikander Pur Nagram Road Triveni Nagar Bakshi Ka Talab Bangla Bazar Adil Nagar Kanausi Kalli Pashchim Daliganj Naka Hindola Alambagh Husainabad Balmikinagar Saadatganj Yahiyaganj Madiyava Qaiserbagh Omaxe City Para Alinagar Sonhara Dubagga Wazirganj Khurram Nagar |
Khujauli Takrohi The Mall Avenue Itaunja Devariya Faridi Nagar Kumhrava Sector-H Jankipuram Extension Malihabad Anora Kala Viraj Khand Madwana Paliya Nilmatha Bhagu Khera Gomti Nagar Extension Bharavara Transport Nagar Arjunganj Shaheed path Maunda Lalbagh Mubarakpur |
Mohibullapur Charbagh Vrindavan Yojana Mohanlalganj Civil Lines South city Indira Nagar Sharda Nagar Chinhat Ashiyana Sikanderpur Khurd Nirala Nagar Thakurganj Raebareli Road Gosainganj Telibagh Rajajipuram Vasant Kunj VIP Road University Road Deva Road Bijnor Road Sisandi Sector B |
Aminabad Kundari Rakabganj Mohmmadpur Majara LOCALITY Husainganj Amausi Chowk Krishna Nagar LDA Colony Kakori Fazullaganj Gulistan Colony Asharfabad Sarojini Nagar Preeti Nagar Sanjay Gandhi Puram Butler Colony Kamta Lalkuan Old Labour Colony Rajendra Nagar Khadra Siwlar Tiwaripur Naubasta Kala |
Lonapur Kalyanpur East sarfaraz ganj Rabindra Palli Colony Shivaji Puram Jail Road Malhaur Kathigera Wazirbagh Mohallah New Hyderabad Katra Bizanbeg Mohan Road Ahiran Khera Anora Nigoha Bhokapur NH-230 Chandralok kabir pur Rasoolpur Sadat NH24B Ahmamau Lolai Banshigarhi Jankipurm Vistar |