We Help Brands Sell More with Smart Field Sales Solutions
Not every brand can build and manage its own field sales team. Hiring, training, supervising and reporting all need time, processes and investment. That’s where Fulcrum comes in.
We help brands sell more by designing, deploying and managing tailor-made field sales solutions. From short-term tactical campaigns to long-term acquisition channels, we act as your extended sales arm on the ground.
Test demand in a new market
Run a limited-period acquisition drive
Support store branches during peak periods
Build a dedicated field sales channel
— we can plan, execute and manage the complete model for you.
Why Outsource Field Sales to Fulcrum?
Get a ready-made, fully-managed field sales engine
Challenges Businesses Face
Many businesses don't have their own field sales team because:
High Costs & Time
Recruiting and managing a proprietary team is expensive and time-consuming
Lack of Specialized Skills
Internal teams lack specialised field sales skills or bandwidth
Risk in Testing
Management wants to test a channel or pilot a new geography before committing fully
Fulcrum Solution
By outsourcing your sales requirements to Fulcrum, you get:
Sales Strategy & Planning
We design the sales strategy and activity plan
Trained Professional Staff
We provide trained, professional sales staff
Complete Management
We handle reporting, supervision and performance management
Results & Visibility
You get results and visibility, without HR and operational headaches
Proven Track Record
We've run complete sales teams for multiple clients with systems, infrastructure, and experienced managers for consistent results.
How We Work With You
A structured approach to field sales success
Understand Your Objectives
We start by understanding your:
Pilot / Trial Phase
We plan a structured trial campaign to:
The insights from this trial help us design the ideal field sales structure for you.
Build a Bespoke Field Sales Team
Based on learnings, we then:
Build Dedicated Teams
Create dedicated or semi-dedicated sales teams
Provide Training
Product and sales training programs
Management Structure
Field managers, supervisors and reporting systems
Performance Framework
Clear targets, KPIs and review rhythms
Coverage & Deployment
We have a large database of skilled sales professionals across Maharashtra and can quickly deploy teams in:
Major Cities
Mumbai, Pune and surrounding regions
Retail Locations
Stores and branches
Public Venues
Shopping centres, markets, exhibitions, and events
Business Environments
Shop-to-shop and B2B environments
Note: This specific Field Sales solution focuses on retail, B2B and public venue activation. For door-to-door or residential sales services, we offer separate, specialised campaigns as needed.
How We Help
Full Field Sales Solutions — From Strategy to Execution
With Fulcrum, you don't just get "staffing", you get end-to-end field sales management:
Field Sales Strategy & Planning
We help you decide where to focus, what to pitch, which segments to prioritise and how to structure your field presence.
Sales Staff Deployment
We provide skilled sales professionals who can work:
- In stores / branches
- At public venues and events
- In markets (shop-to-shop)
- In B2B environments
Feet-on-Street & Face-to-Face Marketing
We direct your sales force to places where they can add maximum value — with real human interaction and consultative selling.
Scalable Teams for Peak Periods
Scale up teams quickly during:
- Product launches
- Seasonal peaks
- Promotions and festivals
- Key retail events
Retailer & Staff Enablement
We can also train retailer staff to act as your brand advocates — turning their team into an extension of your salesforce.
Generate Higher ROI with Field Sales
Stuck with a sales strategy that isn't delivering? Not sure what to try next?
Fulcrum provides practical, on-ground field sales solutions that deliver better ROI in a shorter time frame.
Tailored Sales Plan
We create a clear, tailored field sales plan for your business
Relationship-Based Selling
We focus on relationship-based selling, not just one-time pushes
Build Trust & Loyalty
We help you build trust, repeat purchases and stronger customer loyalty
Experienced Field Sales Agency
As one of the most experienced field sales agencies in Mumbai and Pune, we know what it takes to stand out in the retail and B2B environment. Our team acts on behalf of your company, creating real, personal connections with your target audience.
Field sales is still one of the most effective ways to drive:
Retail Excellence
Brand Visibility
Conversion at the Last Mile
Benefits of Our Field Sales Services
Working with Fulcrum gives you more than just manpower
Unmatched Retail & Field Experience
Years of running campaigns have shown us what truly works at the point of sale. We use this experience to maximise your sales.
Technology-Enabled Field Operations
Our field sales comes with modern reporting tools, allowing you to see:
- Coverage & Territory Mapping
- Lead Tracking & Conversion
- High-Performing Zones
- Performance Analytics
You get clear visibility into performance and areas of opportunity.
Comprehensive Sales Programmes
We focus on:
We also work hard to minimise miscommunication and data errors with robust reporting structures.
Sector-Specific Approach
Different retail sectors need different styles of selling. We match salespeople and managers to your category so that:
They speak your customer's language
They understand your retail dynamics
Run Your Business More Effectively
All you need to boost profits and market presence is the right partner on the ground.
As one of the experienced field sales companies in India, Fulcrum knows how to:
You manage the business. We manage the field sales engine.
Count on us today to bring these benefits to your business tomorrow.
What We Do for You
Field Sales Services & Models
Core Services
Specialized Services
Specialized door-to-door campaigns available as a separate, specialised service if required.