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Foods Products Marketing Distributor and Dealer

    Wholesale Distributor

    Fulcrum Distributing is a premier Direct Store Delivery Company and Direct Marketing Company. We deliver high quality products

    we understand what it takes to run a successful business. Our goal has been unchanged for over 30 years: to provide the finest foods possible at the lowest cost, while providing unparalleled customer services.

    We take pride in working with you; from ordering the products you need, to filling and shipping your order for timely delivery. Your order will arrive from our state-of-the-art warehouse in clean and dependable climate-controlled trucks.

    Our  Distributing division has state of the art equipment that allows us to make each delivery exceptional for the customer. We can write orders, stock shelves, rotate product, print clean invoicing and much more right from the stores we are servicing.

    Fulcrum Distributing takes great pride in servicing our customers. For over 10 years this dedication has made us the top choice of companies who want  distributor they can count on, regardles

    Your customers want the freshest, safest food.
    That’s where we come in.

    Distribution & Storage

     Fulcrum Distributing has a logistics team that is dedicated to offering distribution and warehousing solutions to companies looking to expand their product lines.

    operated full service food wholesaler and distributor based in Pune. . Our customers depend on our knowledgeable staff and on-time deliveries.  Most importantly, we remain independently owned, which allows us to make our decisions based on the needs of our customers rather than stockholders.

    We are always searching and buying the very best products – at the lowest possible cost – to pass along to our customers. We are not just a food products company marketing , however. You will find a complete line of cleaning supplies, food containers, custom-printed packaging solutions, and much more.


    Fulcrum Foods team  takes the surprises out of deliveries, we all know nobody likes surprises in business. Our friendly and reliably delivery team are experts in what they do and are committed to partnering with you, so you never need to worry about stock shortages, compromised product, or flat-out wasting time in traffic jams.


    Fulcrum Foods team recognized the need to provide an onsite warehouse store for our commercial customers and the general public. We designed the store to be like a Cash and Carry with a twist. The twist is our friendly staff will help you find the right products, retrieve your bulk items and assist with getting them to your vehicle. The store is stocked with a wide variety of food and non-foods items.  To maximize your time and expedite the ordering process, we encourage you to call your account manager ahead to place your order – it will be ready when you arrive. It doesn’t matter what type of customer you are, if you are looking for quality food at the very best price the Marketplace is here for you.

    It doesn’t matter if your company is big or small. Becoming a distributor is an excellent first step in growing and expanding your business. It takes a lot of hard work and dedication, but we have found that the business relationships developed over the years are imperative to the growth of our company. It only takes one phone call, email or meeting to get the ball rolling. It’s your opportunity to seize. Make the most of it, and enjoy the benefits that come from being a distributor.

    We strive add value to our stakeholders by building, maintain and expanding our business network for delivering quality products. We will continue to diversify our portfolio so that we can become a one-stop-shop for all our buyers needs.

    Food Distributors has been delivering quality, value and service to


    Find a Food Wholesale Distributor

    With an increasing demand for your product due to an expanding customer base, it may no longer be efficient for your company to be handling all of the associated transportation and distribution. If you are looking to take your sales to the next level, it may be time to consider going through a food distributor.

    A food distribution company helps manufacturers like you get more of your products onto store shelves in an efficient, methodized manner. They become an integral part of your business’s supply chain. Companies usually make the leap to using a distributor when the costs and stress associated with direct marketing become adverse to the company’s growth.

    A distributor will take over many of the tasks associated with transporting your product to retailers. They will buy your product from the warehouse or manufacturer at a below retail price, and then deliver it to retailers, professional kitchens, restaurants, or wherever else your product is to be sold. If you pick the right distributor, they may have enough influence in the marketplace to get your product out to a wider audience. Partnering with a distributor can be essential to increasing your company’s profits and taking advantage of economies of scale.

    Understand Your Industry’s Distribution Channels

    There are many ways a product can go from manufacturer to retailer. Not all wholesalers serve the same market. Understanding your industry’s distribution channels, and knowing where you fit in the supply chain can help you find the right wholesale supplier for your retail or online business. Different types of wholesalers include:

    • Manufacturer: For some products, you can buy directly from the manufacturer. This is basically what a “boutique” store does — buys from small (sometimes one person) manufacturers.
    • Importer/Exclusive Distributor: In some industries, a company might have the sole rights to import and distribute a product in a certain country. Some may sell directly to retailers, but more often, they set up or sell to smaller local wholesalers.
    • Wholesaler/Regional Distributor: There are usually regional wholesalers who take delivery of boxcar-sized lots, break them down and sell truckload boxes of products to local wholesalers.
    • Jobbers, “wagon peddlers”: These individuals make daily deliveries to local grocers and retail brick-and-mortar stores.

    Each product industry has its own unique distribution channels. Some retailers will move enough volume to bypass jobbers, or maybe in a smaller industry, importers sell directly to retailers.

    We Find Wholesale Distributor For Your Product

    There are a few methods to finding a food distributor that will work for your product. You can start by entering a search query for the type of distributor you are looking for, and narrow down your choices from there. Another effective approach is to simply ask around. Talk to the retailers where your product is currently sold, and see which distributors they work with.

    It also may be a good idea to figure out which distribution company your competitors are using. Going to trade shows or sales expos is a great way to network with other businesses who use distributors, and even potentially meet some distributors face to face.

    If you believe your product is ready to be taken on by a distribution company, and have already tackled the hurdle of finding a few that may be good fits for your business, you will need to prepare to pitch your product to that distributor. 

    we believe in selling products that we are passionate about.

    Our almost thirty years of experience in the wholesale stone business took us on many adventures around the world and we came to the realization that the cities we often liked the most were the ones where we had incredible culinary experiences.

    Our Team in the supply chain is between the manufacturer and distributor. We work in the Foodservice, Retail, Vending, and Ingredients channels and have products in categories


    You Need an Effective Sales Pitch
    To be successful in the launch of a food product, you need to pitch your new product to a retail buyer effectively. The retail buyer pitch is more than a standard sales pitch, and it is different from an investor elevator pitch. The retail buyer pitch is an expected component of the food entrepreneur’s new product launch plan. It requires significant planning before speaking with a prospective buyer. You need to realize that retail buyers are very busy people and that you’ll only get one chance to tout the benefits of your product and explain why people will want to buy it.
    To ensure your pitch is successful, you need to devise a custom-tailored plan.

    To provide a “one stop shop” we offer a select number of grocery items suitable for both your retail and food service customers. And our selection of items is constantly growing to meet your need.   Categories include chips, snacks, water, pasta, pickles, sauces, condiments, dressings, and bases.  Contact your local  Branch for a complete list of products available in your market.

    Wholesale accounts are available to qualified retail merchants, distributors, restaurants and food service organizations.

    Quality. carries nothing but the freshest, highest-quality products available, and we are well known for carrying unique and hard-to-find seasonings.

    Convenience. With many products to choose from, our wide selection can save you time and money by eliminating the need to deal with multiple vendors. We are excited that many of our customers have made their primary supplier.

    Lower Product Cost. We know that your time is valuable. Spend less time ordering, accounting, and processing. The time you’ll save (together with your substantial wholesale discount) will significantly lower your product cost.



    Food Brokers

    A food broker represents food brands and helps you get your products on shelves in an ever more competitive supermarket and specialty food retail environment. Think of a food broker as your partner as well as your outside sales force that becomes an integral part of your new product launch strategy.

    Different Types of Food Brokers

    Some specialize in a specific area in the food business such as specialty food brokers, organic food brokers, natural food brokers, kosher food brokers…the list goes on.

    As a food entrepreneur starting or running a food business finding the right broker can be challenging. There are many options for you as well as questions to be asked and clarified before you begin the process. First look at your business model. Are you happy with it? Do you want to make changes to it? If so what are they? Look at your business and see where you need help. Then look at your dollars. How much do you have to allocate towards expansion?

    People across the globe love to eat and drink making the food and drinks sector grow day by day. This has created a lot of opportunities in the distribution of food products in India. Become a distributor for food items, ready-to-eat snacks, fmcg products, organic food, juices, soft drinks and many more. You can also deal in organic food products, organic food, natural foods, breakfast food, breakfast food items, food ingredients, chocolate, potato chips, sugar, tea, edible oil, candy, jams, turmeric powder, noodles, basmati rice, coriander powder, edible salt, soybean oil, red chilli powder, mustard oil, toffee, junk food and earn attractive returns on your investments. Open up your earning avenues by choosing from our comprehensive list of companies serving the market.

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