Customer Acquisition Marketing Agency
Growth marketers are constantly working to increase customer acquisition and engagement.
customer acquisition marketing approaches. Work with a team of growth experts to build a complete lead generation machine with Advanced Marketing, and sales to rapidly scale your business.
Every brand has a unique story and we collaborate to bring these stories to life. We idealize and implement the most effective strategies to get your Customer
We have many tools, tactics and strategies to help grow their business. But in the first instance, they need to decide where to invest their resources. This could include growing market share, increasing customer share of wallet or improving churn rates. But for many companies, acquisition tops the priority list.
Upgrow is a specialized customer acquisition marketing agency capable of grow your customer volume and lowering cost-per-acquisition. Our approach centers around defining your “dream customer” and then building personalized ad campaigns to reach and convert them efficiently while making data-driven decisions for continuous improvement and scaling.
Multi-Channel Performance Marketing
One ad channel is no longer enough. That’s why Upgrow offers SEM, paid social, SEO, and display ad management.
Strategic Partner
Automation Empowered
We spend less time on rote tasks and more time on strategy and scaling through software automation. We’ve automated tasks like real-time reporting, broken-link checker, budget management, and poor performance pauser.
B2B Digital Marketing Specialists
Building Better Landing Pages
A great landing page turns visitors into buyers but conversion-optimization requires audience-specific messaging, A/B testing, and regular updates that most agencies ignore.
Our Approach to Customer Acquisition Marketing
New customer acquisition marketing is a crucial need of every business. If you’re not attracting new, qualified, paying customers then your brand will quickly stagnate and decline.
Generating consistent customers in a cost-efficient manner requires focusing marketing on only the target persona. Acheiving this requires identifying target audiences, reaching them with a targeted message, and compelling them to take action (convert) driving new customers for your business.
Upgrow works with you to develop a customer acquisition strategy to fill your funnel with prospect-generating approaches to:
We’ll help you to craft powerful inbound marketing programs to consistently generate new customers with a focus on efficiency to drive down customer acquisition costs (CAC).
Save Budget by Focusing on Your Ideal Client
Audience targeting is essential for creating a successful and efficient customer acquisition program. That’s why we take the time to understand your brand, build customer personas, review your client profiles and digital marketing history to understand what is working.
Launch an Integrated, Multi-Channel Customer Acquisition Strategy
Deploying multiple marketing campaign channels to reach your dream customers where they spend their time online. For this reason, we incorporate multiple channels and strategies as well as support full-funnel marketing with landing page design and robust analytics setup and reporting. Each of our clients works with us to design a customized strategy best suited for their brand and industry.
How do you vary customer acquisition for B2B vs B2C?
Whether you’re chasing business customer prospects or direct e-commerce sales, new customer acquisition is vital to the success of your brand, but the approaches will be very different.
B2C consumer marketers may go straight for the sale by pointing a user to a product page. The user of sales, new product launches, and brand awareness will come into play. There may be additional acquisition channels such as influencer marketing
B2B Lead Generation Services
Brand Awareness. Build massive brand recognition. Customer Acquisition. Generate new customers to fuel your brand growth.
Customer Acquisition Strategies … For us, it’s all about creating long-term value for everyone.
Appointment Setting, Lead Generation, Lead Management
we work with you to maximize lead and sales conversions. Complement your outbound efforts, feed your sales pipeline, and keep your email marketing list fresh with new prospects.
Our approach to landing pages include many proven design elements including: trust logos, a clear and contracting call to action, limited navigation distractions, a compelling title and description, user benefit oriented copy, and relevant offers for the traffic source and audience stage.
B2B Marketing Agency in Mumbai
As individuals B2B Marketing Agency in Mumbai , we’ve been growing brands for over 10 years. our team comprises several well-established players in b2b marketing, direct marketing, branding, event, digital marketing, SEO, and business on a global scale.
Market directly to your target with B2B Marketing.We help businesses devise a B2B marketing program that generates better leads, more customers, and bigger profits. |
Building a powerful presence.B2B Marketing is a two-way conversation.
When you engage with your customers, it not only allows them to connect with your brand on a deeper level, but it provides you with a valuable opportunity to improve the product or service you provide based on their real needs.
We enable companies like yours to better facilitate these conversations, collect the right data, identify growth opportunities, and develop plans to act on these opportunities. |
Growing your brand and increasing your bottom line.
B2B Marketing Agency in Mumbai
Mumbai
About Mumbai
- Mumbai, also known as Bombay, is the capital of Maharashtra. It is the most populous city in India and the fourth most populous city in the world. Along with the neighbouring urban areas including Navi Mumbai and Thane, it is one of the most populous urban regions in the world. Mumbai lies on the west coast of India and has a natural harbour.
- Seven islands came together to constitute present day Mumbai. During the mid-18th century, Mumbai was reshaped by reclaiming the area between the seven islands from the sea. Bombay was characterized by economic and educational development in the 19th century. Upon India’s independence, the city was incorporated into Bombay State. In 1960, a new state of Maharashtra was created with Bombay as the capital. The city was renamed Mumbai in 1996.
- Mumbai is the financial and entertainment capital of India. The city houses important financial institutions such as the Reserve Bank of India, the SEBI, the Bombay Stock Exchange, the National Stock Exchange of India and corporate headquarters of numerous Indian companies and multinational corporations. Mumbai has evolved into a global financial hub.
- It is home to some of India’s premier scientific and nuclear institutes such as BARC, NPCL, AERB, AECI and the Department of Atomic Energy. The city also houses India’s Bollywood movie industry. Mumbai’s business opportunities, as well as its potential to offer a higher standard of living, attract migrants from all over India, making the city a melting pot of many communities and cultures.
- In 1950, municipal limits of Bombay were expanded by merging the Bombay Suburban District and Bombay Island City to form Greater Bombay Municipal Corporation (GBMC).
- In 1979, a sister township of New Bombay(Navi Mumbai) was founded by the City and Industrial Development Corporation (CIDCO) across Thane and Raigad districts to help decongest and control Bombay’s population.
- Textile industry in Mumbai largely disappeared in 1982. Since then, Mumbai’s defunct cotton mills have become the focus of major redevelopment.
- Dharavi, Asia’s second largest slum, is located in central Mumbai and houses between 800,000 to one million people in 2.39 sq.km, making it one of the most densely populated areas on Earth.
Mumbai Real Estate market
- Approximately 7,200 Mumbai residential projects were launched during the third quarter of the year. This is a decline of 34% from the previous quarter. The primary reasons were low sales and delays in approvals. The new launches were concentrated in Navi Mumbai (64%), Central Suburbs (13%), Thane (10%) and Western Suburbs (7%). Most new launches were in the mid-end segment (64%).
- Capital values remained almost constant in many places except South Central Mumbai where values declined marginally by 2%. Rental values too have remained stable due to low supply and stable demand.
- Preference for ready-to-occupy units has increased among end-buyers owing to delays in under-construction projects. Consequently, developers have started launching projects with lower ticket sizes: 2 BHK configurations with a size of 1,200-1,300 sq.ft being the most popular.
- Residential capital values in the city are expected to face downward pressure due to subdued transaction activity and increase in launches during the last quarter of the year. Few developers have delayed launches in order to revisit plans and change apartment sizes based on market demand. Rental values are expected to be stable in Mumbai.
Demographics:
- According to the 2011 census, the population of the city is 12,479,608. The city has seen a huge migration of population from all over India in search of employment opportunities. The population density is approximately 20,482 persons per sq.km. The living space is 4.5 sq.mt per person.
- According to 2011 census, the sex ratio in the island city is 838 (per 1,000 male) and 857 in the suburbs. Greater Mumbai has a literacy rate of 94.7%. The literacy rate in Mumbai slums is 69% making these slums the most literate slums in India.
Employment Opportunities
- Mumbai is India’s most populated city. It is the financial and commercial capital of the country as it generates 6.16% of the total GDP. The city contributes to 10% of factory employment, 25% of industrial output, 33% of income tax collections, 60% of customs duty collections, 20% of central excise tax collections, 40% of India’s foreign trade and 4000 crore in corporate taxes. Mumbai has witnessed an economic boom since the liberalization of 1991, the finance boom in the mid-nineties and the IT, export, services and outsourcing boom in 2000s.
- Although Mumbai had prominently figured as the hub of economic activity of India in the 1990s, the Mumbai Metropolitan Region is presently witnessing a reduction in its contribution to India’s GDP.
- Many of India’s conglomerates such as Larsen and Toubro, State Bank of India, Life Insurance Corporation of India, Tata Group, Godrej and Reliance, and five of the Fortune Global 500 companies are based in Mumbai.
- The key sectors contributing to the city’s economy are gems and jewellery, leather, IT and ITES, textiles, and entertainment. Bandra Kurla Complex (BKC) and Nariman Point are Mumbai’s major financial centres. The Santacruz Electronic Export Processing Zone (SEEPZ) in Andheri and the International Infotech Park (Navi Mumbai) offer excellent facilities to IT companies.
- Current situation indicates that the western zone has 33% of the total occupied space in the city implying a large proportion of employment opportunities here. The central zone contributes to 30% of employment.
Connectivity
- Mumbai has several major national highways: National Highway 3, National Highway 4, National Highway 8, National Highway 17 and National Highway 222. The Mumbai-Pune Expressway was the first expressway built in India. There are several important highways such as Mumbai Nashik Expressway, Mumbai-Vadodara Expressway, Western Freeway and Eastern Freeway under construction. The Bandra-Worli Sea Link bridge and Mahim Causeway link the island city to the western suburbs. The three major arterial roads of the city are the Eastern Express Highway, the Sion Panvel Expressway and the Western Express Highway.
- Mumbai is the headquarters of two of Indian Railways zones: the Central Railway (CR) and the Western Railway (WR). Mumbai is also well connected to most parts of India by the Indian Railways. Long-distance trains originate from Chhatrapati Shivaji Terminus, Dadar, Lokmanya Tilak Terminus, Mumbai Central, Bandra Terminus, Andheriand Borivali.
- Public transport systems in Mumbai include the Mumbai Suburban Railway, Brihanmumbai Electric Supply and Transport (BEST) buses, taxis, auto rickshaws and ferries. Suburban railway and BEST bus services together accounted for about 88% of the passenger traffic in 2008.
- The Mumbai Suburban Railway, popularly known as ‘local trains’ forms the backbone of Mumbai’s transport system. Mumbai’s suburban rail systems carry more than half of the Indian Railways daily carrying capacity. Trains are overcrowded during peak hours. The Mumbai rail network is spread at an expanse of 319 route kilometres and is growing. The Mumbai Monorail and Mumbai Metro are under construction and expected to be partially operational in 2014, relieving overcrowding on the existing network.
- Public buses run by BEST cover almost all parts of the city as well as parts of Navi Mumbai, Mira-Bhayandar and Thane. Maharashtra State Road Transport Corporation (MSRTC) buses provide intercity transport from Mumbai to other major cities of Maharashtra and India. Navi Mumbai Municipal Transport (NMMT) also operates its Volvo buses from Navi Mumbai to Bandra, Dindoshi and Borivali.
- The Chhatrapati Shivaji International Airport is the busiest airport in India in terms of passenger traffic. An upgrade plan was initiated in 2006, targeted at increasing the capacity of the airport to handle up to 40 million passengers annually. The proposed Navi Mumbai International Airport to be built in the Kopra-Panvel area has been sanctioned by the Indian Government and will help in relieving traffic burden on the existing airport.
- Mumbai has two major ports, Mumbai Port Trust and Jawaharlal Nehru Port Trust, which lies in Navi Mumbai. Mumbai Port has one of the best natural harbours in the world. Jawaharlal Nehru Port is the busiest and most modern major port in India.
Top Commercial Places in Mumbai
Colaba Causeway, Colaba, Chor Bazaar, South Mumbai, Linking Road Market, Bandra, Crawford Market, Lokmanya Tilak Marg, Fashion Street, MG Road, Zaveri Bazaar, South Mumbai, High Street Phoenix, Lower Parel, Atria Millenium Mall, Worli, InOrbit Mall, Malad, Oberoi Mall, Goregoan, Infiniti Mall, Andheri West.
How to ReachBy Air – Mumbai’s International Airport has two terminals – the first one is 30 km away from Nariman Point and the other one is 4 km away from Santa Cruz. To reach the airport, you can take a bus, train, taxi, or cab. By Train – Mumbai is the headquarters for western as well as central railways. You can find superfast, express or passenger trains to all major Indian cities here. By Road –Mumbai is accessible by road from nearby centers like Pune (152 km), Ahmednagar (253 km), and Shirdi (245 km). Best Time To VisitVisit Mumbai in the months of June to October to experience the mesmerizing monsoons by the sea-side. |
Events and Culture
Famous DelicaciesThe Mumbai cuisine is influenced by a variety of elements and hence, has a lot of exciting dishes to offer. When in Mumbai, do not forget to try Parsi akuri, Baida Roti, Batata Vada, Varan Bhaat, Vada Paav, Zhunka Bhakar, Bhel Puri, Brun Muska, Ragda Pattice. |
FestivalsDiwali, Holi, Christmas, Ganesh Chaturthi, Id, Muharram, Durga Puja, Maha Shivrati are some of the festivals observed by Mumbaikars. |
Localities in Mumbai
Aarey Road Agripada Altamount Road Amboli Andheri East Andheri West Anushakti Nagar Azad Nagar Bandra East Bandra West Bangur Nagar Behram Baug Bhandup East Bhandup West Bhayandar East Bhayandar West Bhiwandi Bhuleshwar Boisar Borivali East Borivali West Breach Candy Byculla East Byculla West C.P. Tank Chakala Chandivali Charkop Charni Road Chembur Chinchpokli Chira Bazar Chuna Bhatti Church Gate Colaba Cuffe Parade Cumballa Hill Currey Road Dadar East Dadar West Dahanu Road Dahisar East Dahisar West Deonar Dharavi Dombivli West Dongri Elphinstone Road Netaji Nagar Best Nagar Kajupada |
Fort G T B Nagar Gamdevi Gandhi Nagar Ghatkopar East Ghatkopar West Girgaon Golibar Goregaon East Goregaon West Govandi Grant Road East Grant Road West Haji Ali J B Nagar Jacob Circle Jogeshwari East Juhu Juhu Tara Road Kalbadevi Kalina Kandivali East Kandivali West Kanjurmarg Kashimira Kemps Corner Khan Abdul Gafar Road Khar East Magathane Khar West Kharodi Khetwadi Kurla East LBS Marg Lal Baug Kurla West Link Road Linking Road Lokhandwala Lower Parel Mahalaxmi Senapati Bapat Marg Malad East Malad West Mandapeshwar Mankhurd Marine Lines Marol Masjid Bunder Dhamote Kharbao Anand park |
Matunga East Matunga West Mazgaon Mira Bhayandar Mira Road Mulund East Mulund West Mumbai Central Nahur East Naigaon East Naigaon West Nalasopara East Nalasopara West Nariman Point Navghar Road Nehru Nagar Nehru Road Mandvi Opera House Orlem Malad Oshiwara Pali Hill Parel Peddar Road Poonam Nagar Powai Prabhadevi Pydhonie Raigad S V Road Sakinaka Santacruz East Santacruz West Sewri Shastri Nagar Shivaji Park Sion East Sion West Tardeo Thakurdwar Tilak Nagar Trombay Tulsiwadi Vakola Veera Desai Road Versova Vidya Nagari Vidyavihar Vijay Nagar Kopargaon Matunga Govandi East |
Vikhroli East Vikhroli West Vile Parle East Vile Parle West Virar East Virar West Wadala East Sion Circle Wadala West Walkeshwar Warden Road Western Express Highway Worli Yari Road Jogeshwari West Kalyan West Karjat Kasara Khopoli Upper Parel Vasai West Vasai East Vikramgad Mumbai – Nasik Highway Ambivali Sahar Madh Triveni Nagar Prabhu Ali Chinchpada Bhadane Neral Nahur West Samat Nagar Sarvodaya Nagar MHADA Colony Chedda Nagar Shivaji Nagar Beverly Park Naya Nagar Govind Nagar Yogi Jawraj Nagar IC Colony Kanti Park Dindoshi Evershine Nagar Chikuwadi Malvani Royal Palms Hariyali Tungareshwar Tagore Nagar |
Gokuldam Narayan Patil Wadi Upper Worli Umerkhadi Nagpada Ramnagar Alibag Gulmohar Road Murbad Road Titwala Khadakpada Kanakia Road Saralgoan Ambernath Khandas Road Malabar Hill Ulhasnagar Saravali Palghar Jawhar Khandale Bandra Kurla Complex Andheri-Kurla Road Mahavir Nagar V P ROAD Kolad Vitthalwadi Vasai Road Carter Road Murbad Shahapur Badlapur East Ghera Sudhagad Mahad Lonere Ghodbunder Roha Uttan Vasai-Nallasopara Link Road Harihareshwar Kalyan East Murbad Karjat Road Shahad Badlapur West Kalher Dahanu Bhivpuri Atgaon Kalyan-Shil Road |
Dombivli East Gaibi Nagar Agashi Thakurli Navapada Sir JJ Road Vangani Murud Pali Gorai Talasari Nagothane Khardi Kamatghar Mahim Khodala Manori Antop Hill Mulund Colony LBS Marg-Mulund Kanjurmarg East Kannamwar Nagar Panth Nagar barve Nagar chirag Nagar vidyavihar West vidyavihar East postal Colony Jai Ambe Nagar Sindhi Society Borla Ghatla chembur Colony Sahakar Nagar kidwai Nagar sewri West Ambernath East Ambernath West Manor Vehloli Vindhane Boraj Umroli Nagaon Dohole Shelu Sakawar Gokuldham Colony |