Fulcrum maximize the effectiveness of our client’s promotions, displays and fixtures thorough and intelligent auditing and compliance services. Any field marketing campaigns or promotions are only effective if they are correctly and punctually implemented on location.
Fulcrum can audit and enforce compliance by ensuring:
- Asset walk-ins and in-store execution
- Correct stock and re-order levels
- Correct POS or Floor Standing Display Unit (FSDU) space, visibility and placement
- Planogram compliance
- Merchandising Audits are performed regularly to verify that compliance is being maintained for the duration of the promotion
Thanks to our award-winning tablet deployment and our system (our mobile data capture system), our clients can get real time feedback as our team work, allowing them to get information quickly and gain real insight into what’s happening in store.
clients can get real time feedback as our teams work, allowing them to get information quickly and gain real insight into what’s happening in store.