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Merchant Seller Acquisition Onboarding Agency in Alandi, Pune

    Seller Acquisition – Marketplace or B2B and B2C eCommerce Platform

    How to Attract Sellers on Your Virtual Multi Vendor Marketplace

    Fulcrum is here when you are ready to expand your business or realign company resources. Whether buying or selling, we can help you successfully navigate through the acquisition process. Our team has more than one billion hours of managed fieldwork and on ground work experience and more than 10 years of experience working with  across industries. In short, we know a lot of on ground work people, which is an invaluable resource in any industry. Looking to buy or sell? You’ve come to the right place. We’ll connect you with the acquisition partners that make sense for your business.

    Field Sales Teams

    Seller acquisition through field sales teams is the most effective and cost efficient way to build up sellers on an e-commerce platform. The client wanted to drive seller acquisition for its e-commerce portal through Fieldwork and the scope of work included:

    • Planning of target cities, markets and categories
    • Representatives should be based in the territory
    • Field teams hiring, training and operations management
    • Develop a field deployment plan
    • Local languages spoken team
    • Seller Acquisition Agent Support, Freelance support
    • End-to-end seller onboarding and reporting to client
    • Daily Acquisition report and Target Planing
    • Follow-up

    Seller Training And Support Service

    • Registration and KYC
    • Provide training and awareness of products and services
    • Motivating merchants
    • Cataloging – Products Upload
    • Account Management Training

    Lead Generation, Successful Onboarding, incubation and growth of these Sellers on Client Marketplace.

    Merchant Seller Acquisition Onboarding Agency in Alandi, Pune

    Work Experience

    # Marketplaces OR E-commerce

    # On-demand Service Platforms

    # Utility Platforms

    # Payment and Fintech Apps

    # Online Business Directory

    # Education And Learning Platform

    # Content Distribution Platforms

    We will also help the leadership team build business plans, deliver industry insights and best practices, and identify new opportunities to improve the customer base and business.

    Ownership of day-to-day operations to ensure all deliverables are met in time and the onboarding team are never short of high quality leads
    We will be responsible for lead generation, successful onboarding, incubation and growth of these sellers on Client Marketplace or eCommerce Platform

    Merchant Acquisition 

    Retailer Acquisition

    Seller  Acquisition

    Customer Acquisition

      • Focus on acquiring high value sellers to join and start selling on portal
      • Responsible for managing relationship with sellers after acquisition including supporting the onboarding and incubation process for these sellers.
      • Provide market insights from seller’s’ perspective, including understanding products, sellers, market & competitor dynamics

    The project successfully met its objectives and the key highlights were as follows:

    • New sellers were on-boarded for different categories across 20+ cities
    • There was no compromise on seller quality and quality of sellers increased as desired by client
    • Detailed training and effective management of the filed teams ensured high productivityApproachThe key activities in project execution were as follows:

    Approach

    The key activities in project execution were as follows:

    Project team hiring and onboarding – We hired project team members who were from e-commerce background and had significant experience in e-commerce merchant acquisition and onboarding

    Detailed training program and development of objection handling documents – We conducted a detailed training and induction program for each sales team member and each of them was given a FAQ document for ready reference and fast sales closures

    Elevation of top performers – The top performing sales persons were elevated to Team Leader position resulting in higher motivation, better people management and more closures.

    Setting up your Seller Acquisition

    • Prepare your seller acquisition goals
    • Define your target sellers
    • Find the sellers that match your needs
    • Reach out ( Offer ) and bring them in
    • Track your key success metrics

    Our Services

    Brand Activation
    BTL Activation
    In-Shop Activation
    Mall & Market Activities
    In-shop Activities
    Kiosk Activities
    Product Launch Activities
    Corporate Image Building

    Society Activations,

    Corporate Activation,

    App Launch Promotion

    Recruitment
    Market Research
    Advertising
    Telemarketing
    Brand Promotions
    Event
    Mumbai
    Pune
    Delhi
    Bangalore
    Ahmedabad
    Chennai
    Hyderabad
    Kolkata
    Surat
    Jaipur

     

    Merchant Seller Acquisition Onboarding Agency in Alandi, Pune

    Alandi

    About Alandi

    Overview

    Alandi is a town and a municipal council situated in the north of Pune district. It comes under the jurisdiction of Pune Metropolitan Regional Development Authority (PMRDA). Alandi is close to the cities of Pune and Pimpri-Chinchwad and belongs to the Pune Metropolitan Area. The famous Indrayani River is passing through the centre of the locality. It is a Perennial River, and bathing in the river has special significance for pilgrims to Alandi. Since Alandi is a major place of pilgrimage, the economy of the town revolves around that activity. Although the major festivals are held only twice a year, pilgrims from all over Maharashtra come to Alandi throughout the year. It is situated 22.7 km away from Pune city. It is an area with great potential for investment. Other prominent localities situated close to it are Charholi Khurd, Charholi Budruk, Moshi, Chimbali, Bhosari etc. Thakur Vasti, Gharkul, Dudulgaon, Dhayarkar Wadi, Kale Colony, Indrayani Nagar, Vahile Nagar, Bidkar Vada, Anandgram Society, Kate Nagar Colony come under Alandi. Earlier, Alandi was known as only a religious town but is gradually gaining popularity for infrastructural and economic developments. A number of roads such as Alandi Road, Dehu-Alandi Road, Chimbali Road, Alandi-Markal Road, Alandi-Vadgaon Road are passing through the locality. Dehu-Alandi Road is the major road which further links Alandi with Pune-Nashik Highway (NH 60). Alandi is one of the most well known places of pilgrimage for Hindu Marathi people because of the town’s association with the 13th century Varkari Saint Dnyaneshwar. Being a rural place, farming is still an important part of the economy. Traditionally, Groundnut cultivation has been important around Alandi. Some of the premier residential projects in Alandi include Goyal Shree Ganesh Galaxy, Ravi Kiran Phase 1, R K Lunkad Alankapuram II, Triaa Punyavaastu, Arihant Kate Estate, Tanish Vatika among others.

    The 15 km long Dehu- Road connecting the pilgrimage centers of Alandi and Dehu is being widened. These roads connect Alandi to main city areas such as Hinjewadi, Moshi, Chikhali, Aundh and Vishrantwadi.

    It enjoys excellent connectivity to Pune International Airport which is situated at a distance of 17.2 km via Charholi Road.

    Akurdi, Chinchwad, Pimpri, Kasarwadi are its nearby railway stations. However, Chinchwad is the nearest and major railway station to Alandi, situated at a distance of 15.5 km via Spine Road.

    A number of major roads and highways such as the Nashik Phata Flyover, Ring Road and Mumbai – Pune Highway are being built or expanded.

    Pune-Alandi Road is one of the important roads passing through PCMC limits linking Pune with Alandi.

    Factors for past growth

    A number of local people commuted to city of Pune and Industrial areas around Pimpri for employment. The close proximity to these places also has attracted new immigrants to the town who can not afford to live in the more expensive Pune.

    Alandi now has a few big IT parks and industrial areas. This accessibility makes it a preferred residential area for working professionals. Some of these offices include Tata Communications (VSNL), Commerzone and Talwade. The key industrial areas around are MIDC-Bhosari, PCMC and Markal. As a result, there has been a surge in the demand for residential apartments in Alandi.

    Proposed & Planned Infrastructure

    The locality has planned to develop the 15 km long Dehu- Road which will be widened in two phases. The 8.25 km stretch from Dehu Village to Moshi-Jadhavwadi border will be constructed first while the 6.8 km stretch from Moshi-Jadhavwadi border to Alandi village will be developed in the second phase. This road will pass through the villages of Moshi, Talawade and Dudulgaon and will connect two pilgrimage centres of Alandi and Dehu.

    Under-construction of two roads by the Pimpri Chinchwad Municipal Corporation in Charholi to ensure better and quick connectivity to the Lohegaon Airport.

    Under-construction 10.5km BRTS corridor from Kalewadi Phata to Dehu Alandi Road.

    PMRDA has also taken up major infrastructural projects such as the 128 km Ring-Road, a 23 km long Metro line, and 20 town planning schemes to help develop Pune region as an investment hub.

    Employment hubs near Alandi

    Talawade MIDC IT Park

    Reliance Corporate IT park Limited

    Software Technology Parks of India

    Pune IT Park

    Weikfield IT Info Park

    Infra development (Social & Physical)

    Alandi offers very good social infrastructure to its residents. Some of the reputed schools in Alandi include Aditya English School, Oxford English School, Jayashree School, Kidz Paradise School, Freedom Park School, Shri Pandurang Appagi Kale Primary School, Smt Bhimabai Sopanrao Upadhye English School among others.

    Healthcare facilities are also good in the locality. Some of the leading hospitals in the Alandi include the Gangotri Hospital, Accord SDH Hospital, PCMC Hospital, Lotus Multispeciality Hospital, Ashtvinayak Hospital Pune, Anand Hospital, Pritam Hospital to name a few.

    The shopping needs of the residents are catered by nearby malls such as Diagonal Mall, Progress Natural Mall, City One Mall, Central Mall, Premier Plaza Mall etc.

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