Strategic Flexibility for Every Need
Your approach to field marketing is comprehensive and adaptable, catering to the diverse needs of businesses looking to expand their presence and effectiveness in the market.
By offering a variety of resource models, we ensure that each client can find a solution that best suits their requirements, whether they're looking for long-term stability or short-term agility.
We have a range of resource models built to be agile and flexible, from fully structured teams to complete flexibility of resource.
DEDICATED TEAMS
This model is ideal for businesses seeking a consistent and ongoing field marketing effort. Having an exclusive team provides the stability and deep understanding of your brand, enabling a focused strategy that aligns closely with your business objectives. It's a great option for sustained growth and long-term brand presence in the market.
Summary
A dedicated, on-going resource. This is your own exclusive team working for you and your brand in the field.
ON DEMAND
For companies with fluctuating needs or those looking to scale their marketing efforts up or down based on seasonal demands or specific campaigns, the on-demand model offers the perfect mix of flexibility and commitment. This ensures that resources are efficiently utilized, optimizing your marketing budget.
Summary
Access to fully flexible resource whenever you need them, dedicated to you for the duration of the activity.
TEMPORARY TEAMS
When there's a clear start and end date, or for project-based initiatives, temporary teams offer the expertise and dedicated resources without the long-term commitment. This model can complement existing activities or provide a focused push to meet specific goals, such as product launches or promotional events.
Summary
An employed and dedicated resource for as long as you require with a defined end date. Use alone or to support existing activity.
CROWD SOURCING
Leveraging a broader pool of resources, crowd sourcing introduces an unparalleled level of flexibility and scalability. It's especially useful for tasks requiring quick deployment across a wide area, making it cost-effective while still covering significant ground. This model can adapt rapidly to changing market conditions and client needs.
Summary
A flexible, task-based resource which offers speed of deployment, breadth of coverage and economies of scale.
Strategic Flexibility for Maximum Impact
Each of these models has its own set of advantages, from the dedicated focus and brand immersion of a permanent team to the agility and scalability of crowd-sourced initiatives. By offering such a range, we not only cater to a wide spectrum of marketing needs but also empower businesses to engage with their markets more effectively, regardless of their size, scope, or the nature of their campaigns.
This strategic flexibility and the ability to mobilize anywhere, anytime, makes our service highly valuable for businesses aiming to make a significant impact in their field.
Field Team Deployment Models
Built for Flexibility, Scale & Precision
Your field marketing needs can change based on campaigns, seasons, territories, or business objectives — and your workforce should adapt accordingly. Our field team deployment approach is designed to offer maximum flexibility, ensuring brands of every size can operate efficiently, scale confidently, and execute with speed.
We provide a range of agile and customizable resource models, from fully dedicated teams to on-demand, temporary, or crowd-sourced field staff — allowing you to choose exactly the level of support your business requires.
Our Flexible Field Team Deployment Models
Dedicated Teams
A dedicated team works only for your brand, providing consistency, deep product knowledge, and long-term market presence. This team becomes an extension of your internal organization — focused, stable, and aligned with your goals.
Best for brands looking to:
- Build solid market visibility
- Maintain ongoing sales or marketing activities
- Deploy a high-performance field sales force
- Ensure consistent messaging and customer engagement
On-Demand Teams
Ideal for businesses with fluctuating requirements or seasonal peaks. This model allows you to scale your field team up during high-volume periods and down during off-season, paying only for the duration of the activity — maximizing efficiency and budget utilization.
Perfect for:
- Festive promotions & seasonal campaigns
- City launches & market entries
- Short-term activations & pop-ups
- Temporary boosts in manpower
- Campaign-specific requirements
Temporary Teams
When you have a specific initiative with a clear timeline, temporary teams offer cost-effective expert support. You get trained professionals for the duration you need — without long-term commitments or overhead costs.
Ideal for:
- Product launches & introductions
- Market research & surveys
- Sampling & promotional campaigns
- POS activation & merchandising
- Event-based tasks & exhibitions
- Distributor or outlet expansion
Crowd Sourcing
Crowd-sourced field teams allow rapid, wide-area coverage at scale, making it the most agile model. This approach offers fast deployment across multiple cities with task-based costing and real-time reporting for maximum efficiency.
Best suited for:
- Retail audits & store checks
- Compliance monitoring & mystery shopping
- Sampling or flyer distribution
- Lead generation & surveys
- Territory expansion & market testing
- Quick deployment across multiple cities
Why Our Deployment Models Work for Every Business
Optimize Manpower Cost
Pay only for what you need, when you need it — no fixed overheads or unnecessary expenses.
Scale Quickly
Ramp up or down based on demand, campaigns, or market opportunities with minimal lead time.
Maintain High Productivity
Deploy trained, motivated teams focused on specific objectives for maximum output.
Expand into New Regions
Enter new markets or territories with local expertise and on-ground presence.
Each Model Brings Unique Strategic Advantages
Dedicated Teams → Focus, consistency, and long-term brand immersion • On-Demand → Perfect for seasonal demand or urgent needs • Temporary Teams → Great for controlled, time-bound projects • Crowd Sourcing → Maximum flexibility, fast coverage, and cost-effectiveness
Regardless of your size — startup or enterprise — you get the right team, at the right time, in the right place.