Many companies focus on finding new customers, but not as much on communicating with their current customers. When you aren’t communicating with your customers, and finding out if there are issues, your competitors will. This is precisely how we generate leads for our clients; finding prospect who are having issues with their current vendors. Rather than see a gradual attrition rate of clients, we can uncover issues clients may be having with your organization, which leads to higher rates of retention. Fulcrum can help create a customized Phone Customer Satisfaction Survey to proactively reach out to your current customers, find out what they think about your solutions and services, identify possible problems to solve, and potentially uncover some repeat sales opportunities. Phone surveys have an over 60% better response rate than email and other methods, and tend to get more accurate and nuanced feedback. Fulcrum creates hundreds of comprehensive market research and survey reports for our clients who rely upon our analytical perspective to help them make strategic decisions about their B2B marketing and lead generation efforts. Here are a few reasons why Phone Customer Satisfaction Surveys should be part of your customer relationship management strategy:

Find Areas for Improvement Talking to your customers by phone gives Fulcrum the chance to help uncover the “real story” of what’s going on with your customer relationships – people will often be more candid when talking with a 3rd party survey rep than they will when talking to their usual point of contact or sales person. Customer surveys can help uncover problems before they grow and spread – it’s better to talk with a customer before they become an “unhappy customer” who is ready to jump ship to a competitor.

Doing phone surveys of customers is also an indirect opportunity to generate additional sales leads – not by going out and finding new customers, but by finding new opportunities to sell to current customers. Phone surveys often uncover hidden “pain points” and possible issues that can be shared with your sales team – our survey reps can ask open-ended questions to learn more about what’s going on with your customers’ businesses, and this can often lead to follow-up calls from your sales people.

Boost Customer Retention Customer phone surveys are often a great way to show your customers that you care, and that you want to make sure they are having a good experience. Something as simple as a phone survey – with a real person on the line, asking thoughtful questions and really listening – can sometimes make the difference between losing a customer or strengthening the customer relationship and boosting your retention rates.

Clarify Your Value Proposition

Talking to your customers by phone helps us understand more about what your company is doing well, which customers are happy, why your customers are satisfied, and how your company compares to the competition. Along with checking in on customers, this process can help identify valuable insights to support your overall marketing strategy.

Phone Customer Satisfaction Surveys Agency in Chennai

About Fulcrum’s Customer Survey Process

We don’t do robocalls or automated surveys or simple check-the-box, cookie-cutter polls. Instead, we have a team of real people on the phone who are trained to talk with your customers in a credible, professional way that builds trust. The same skills that our B2B sales consultants use for setting appointments and lead generation are also applicable to conducting customer surveys by phone.

Every client’s needs are different. We will work with you to create a customized customer survey that will hone in on your specific concerns and challenges. We will identify the right questions to ask. We will handle the phone conversations in a way that inspires candid and helpful feedback.

You will get: valuable insights, actionable business intelligence, and a better understanding of how to keep your customers happy, how to make better strategic decisions, and how to strengthen your customer relationships!

Ready to reach your customers with a customer satisfaction survey? Talk to Strategic Sales & Marketing today for a free quote.

Market research surveys

Market research surveys are the most effective method for gathering any sort of market information. When you need to know what companies want to purchase, why they want to purchase it, what price they will purchase at, and how they approach their buying decisions, you need to conduct trustworthy market research.

Marketing Research & Surveys Agency in Chennai

Effective market research and surveys will help your company gather information from a small sample of a market in order to have a better chance of understanding and predicting what the whole market wants.

As part of our B2B lead generation services, Sales & Marketing also offers extensive market research. We help our clients ask the right questions to identify and define market opportunities and problems; generate, refine, and evaluate marketing actions; monitor marketing performance; and to gauge overall customer satisfaction.

Our market research services can be geared toward any of the following objectives:

B2B Lead Generate  business leads that save time and money.

Lead generation is basically getting the consumer interested in the product your brand is selling. Effective lead generation strategy will make sure that the target audience builds interest or inquire about the products or services that your business is providing.

There are too many B2B Lead Generation agencies that see the tech as the solution, not the road to the solution. We works hard to know what works and why it works.

2. Database marketing

Any reputed lead generation company will have a massive database of business and professional information so that targeted and personalized marketing campaigns can be designed accordingly. All these strategies need to be prepared only by professionals as most in-house marketers are unable to reach such a level.

3. Telemarketing

Telemarketing is usually best when it comes to getting in touch with the targeted audience. Telemarketing is also found much more effective as compared to phone calls for promotional purposes. Telemarketing also leaves a heavy influence when we take the respondent’s perspectives. The main aim of telemarketing is to set an appointment with your sales team so that they can give more information to potential consumers.

All these aspects will only be able to scratch the services that have been outsourced and that has been offered by the lead generation market offers. Any good lead generation company will be able to provide the customers with the proper framework and understanding of the brand and its products. Just make sure that you choose one of the best lead generation companies to get desired results.

Then we create a plan that will work, making the most of the resources at hand to meet the business and marketing goals.

We work lean. Small teams, working in collaboration with you – to understand your challenge, to identify the key issues, to design a plan which triangulates your budget, your customer and your goals, to implement the plan.

Digital Advertising Agency in Chennai

Innovative Advertising Strategies

BRAND AWARENESS

Our team is our greatest asset.