Skip to content

Seller Acquisition – Marketplace or B2B and B2C eCommerce Platform Agency in Thane

    Seller Acquisition – Marketplace or B2B and B2C eCommerce Platform

    Seller Acquisition – Marketplace or B2B and B2C eCommerce Platform

    How to Attract Sellers on Your Virtual Multi Vendor Marketplace

    Fulcrum is here when you are ready to expand your business or realign company resources. Whether buying or selling, we can help you successfully navigate through the acquisition process. Our team has more than one billion hours of managed fieldwork and on ground work experience and more than 10 years of experience working with  across industries. In short, we know a lot of on ground work people, which is an invaluable resource in any industry. Looking to buy or sell? You’ve come to the right place. We’ll connect you with the acquisition partners that make sense for your business.

    Field Sales Teams

    Seller acquisition through field sales teams is the most effective and cost efficient way to build up sellers on an e-commerce platform. The client wanted to drive seller acquisition for its e-commerce portal through Fieldwork and the scope of work included:

    • Planning of target cities, markets and categories
    • Representatives should be based in the territory
    • Field teams hiring, training and operations management
    • Develop a field deployment plan
    • Local languages spoken team
    • Seller Acquisition Agent Support, Freelance support
    • End-to-end seller onboarding and reporting to client
    • Daily Acquisition report and Target Planing
    • Follow-up

    Seller Training And Support Service

    • Registration and KYC
    • Provide training and awareness of products and services
    • Motivating merchants
    • Cataloging – Products Upload
    • Account Management Training

    Lead Generation, Successful Onboarding, incubation and growth of these Sellers on Client Marketplace.

    Work Experience

    # Marketplaces OR E-commerce

    # On-demand Service Platforms

    # Utility Platforms

    # Payment and Fintech Apps

    # Online Business Directory

    # Education And Learning Platform

    # Content Distribution Platforms

    We will also help the leadership team build business plans, deliver industry insights and best practices, and identify new opportunities to improve the customer base and business.

    Ownership of day-to-day operations to ensure all deliverables are met in time and the onboarding team are never short of high quality leads
    We will be responsible for lead generation, successful onboarding, incubation and growth of these sellers on Client Marketplace or eCommerce Platform

    Merchant Acquisition 

    Retailer Acquisition

    Seller  Acquisition

    Customer Acquisition

      • Focus on acquiring high value sellers to join and start selling on portal
      • Responsible for managing relationship with sellers after acquisition including supporting the onboarding and incubation process for these sellers.
      • Provide market insights from seller’s’ perspective, including understanding products, sellers, market & competitor dynamics

    The project successfully met its objectives and the key highlights were as follows:

    • New sellers were on-boarded for different categories across 20+ cities
    • There was no compromise on seller quality and quality of sellers increased as desired by client
    • Detailed training and effective management of the filed teams ensured high productivityApproachThe key activities in project execution were as follows:

    Approach

    The key activities in project execution were as follows:

    Project team hiring and onboarding – We hired project team members who were from e-commerce background and had significant experience in e-commerce merchant acquisition and onboarding

    Detailed training program and development of objection handling documents – We conducted a detailed training and induction program for each sales team member and each of them was given a FAQ document for ready reference and fast sales closures

    Elevation of top performers – The top performing sales persons were elevated to Team Leader position resulting in higher motivation, better people management and more closures

    Setting up your Seller Acquisition

    Setting up your Seller Acquisition

    • Prepare your seller acquisition goals
    • Define your target sellers
    • Find the sellers that match your needs
    • Reach out ( Offer ) and bring them in
    • Track your key success metrics

    Get in touch with us

    Let us help you plan and execute a great marketing strategy.


    Contact Us

    Seller Acquisition – Marketplace or B2B and B2C eCommerce Platform Agency in Thane

    About Thane

    Thane is a city in Maharashtra. It’s the administrative headquarters of a district called Thane, and resides in the Mumbai Metropolitan Region. The Thane creek, at the head of which the city lies, also characterizes its location. The creek starts at the Ulhas River and culminates in the Arabian Sea. The city has a part of its area on the mainland across the Thane creek, while the rest of it is located on the Salsette Island.
    Thane is regarded as Mumbai’s elder sister, as a part of the Thane district, from Mulund to Sion, is given to Mumbai for the latter’s future development. It’s also popularly known as the Lake City, because it features as many as 35 lakes within its precincts. The Masunda Talao, also called Talao Pali, is among the most beautiful lakes in the city. Besides being a tourist attraction, the lakes are a source of water for both Thane and Mumbai.
    Historically, Thane is a very important city. On 16 April 1854, it was the destination station for India’s first ever train, which had started its brief journey at Boribunder, today called Chhatrapati Shivaji Terminus, located in Mumbai. This ushered in the Railway Age in Asia.

    Stats And Facts

    The population of Thane, as per the provisional reports of Census India 2011, is 18,18,872. The urban/metropolitan population, on the other hand, is 1,84,14,288
    The sex ratio in the city, according to the same reports, is 882 per 1000 males. The child sex ratio, on the other hand, is 900 per 1000 boys. Both these figures are below the national average
    The average literacy rate in Thane is quite impressive, at 91.36%
    Originally, Thane was called Sristhanaka, which translates as the place where Lord Ganpati resides
    Until the year 1739, when Marathas captured it, Thane was an important trading center
    The Thane creek, a river stream flowing from Ulhas River to the Arabian Sea, splits the city into two parts, which are connected by a rail bridge and two road bridges
    Thane is home to the Upvan Arts Festival, held at the picturesque 15-acre Upvan Lake area. Over 200 artists from across different fields get a platform to showcase their work and talent

    Manufacturing Sector

    Thane has a large industrial base, with a significant part of the city acting as a home to both big and small industries
    The industrial areas in the city mostly host engineering, electrical, chemical, and textile industries
    Some of the prominent industrial areas are Wagle estate; Thane-Belapur road, or Trans Thane Creek; and Ghodbunder road
    The manufacturing sector still contributes about 40% of the total income earned by the Thane Municipal Corporation
    The major companies that have manufacturing units in Thane are Hindustan Petroleum Corporation Ltd., Glaxo, Cadbury’s, Nicholas Parimal, Clariant, and Vidyut Metallica

    Connectivity

    The nearest airport to Thane is in Mumbai, called the Chhatrapati Shivaji International Airport. The distance is about 36 km, which is a drive that will anywhere from 45 to 75 min, depending on the traffic
    Thane is well connected with other major cities in India, as it’s a train station for many of the trains leaving Mumbai for other cities in different states. It’s also a major railway station of Mumbai Suburban Railway, and is well connected with the neighboring suburbs through the Central and Trans-Harbor Line Suburban railway network
    Thane is well connected to the entire suburban network by road. For example, it connects to Borivali through the 6-laned Ghodbunder road. Thane connects to the southern cities via NH 4, which runs from Mumbai to Chennai, connecting Pune and Bangalore on the way
    Bus service is available within the city, thanks to the several local, public players in operation, including Brihanmumbai Electric Supply and Transport (BEST), Thane Municipal Transport (TMT), and Navi Mumbai Municipal Transport (NMMT)

    Thane Civic Administration

    Thane is one among the 15 tehsils in the Thane district. It’s also one of the 5 sub-divisions in the district, formed for administrative purposes
    The Collector, who is an IAS officer, heads the entire Thane district, and is therefore responsible for the city as well
    The municipal body in Thane is called Thane Municipal Corporation (TMC). The area under TMC has 65 electoral wards. The corporation has 130 elected representatives plus 5 nominated representatives
    The corporation also has 9 administrative wards called Prabhag Samittees

    Thane Infrastructure

    The infrastructure in Thane has been up to the mark, generally, but there is a lot of scope for development, considering that the population in the region is continuously increasing.

    Road, rail, and air transport infrastructure is, of course, excellent. The expressways and the railway networks link the city to other major cities across India. As the vehicular population is rising at a rapid pace, city is planning development projects in terms of flyovers, bridges, and road widening.

    When it comes to power, the city has just enough power capacity to meet the needs of its residents. The Thane Municipal Corporation (TMC) is, therefore, taking measures to achieve self-sufficiency in power. For example, TMC has made it mandatory for all buildings to install a solar water heating system.

    All in all, there is a need for a sea of change in infrastructure development in Thane, and that aspect is being reflected in the measures taken by the TMC and the state government.

     

    All Localities in About Thane

    JK Gram
    Kapur Bawdi
    Manpada
    Mumbra
    Uthalsar
    Wagle Industrial Estate
    Ghodbandar
    Shree Nagar
    Vasind
    Anu Nagar
    Majiwada
    Lal Bahadur Shastri Road
    Ghodbunder Road
    Kasarvadavali
    Kolshet Road
    Panch Pakhadi
    Pokhran Road No. 1
    Vartak Nagar
    Eastern Express Highway
    LOCALITY
    Charai
    Waghbil
    Savarkar Nagar
    Balkum
    Diva
    Kalwa
    Naupada
    Thane West
    Patlipada
    Thane East
    Brahmand
    Azad Nagar
    Vishnu Nagar
    Vasant Vihar
    Teen Hath Naka
    Hiranandani Estate
    Owale
    Bhayanderpada
    Kopri
    LOCALITY
    Khopat
    Dhokali
    Shilphata
    Jambli Naka
    Pokhran Road No. 2
    Louis Wadi
    Daighar Gaon
    Khidkali
    Usarghar Gaon
    Desai Village
    anand nagar
    Kasheli
    Khardipada
    Mogarpada
    Talav Pali
    Padle Gaon
    Runwal Nagar
    Kolbad Road
    Samata Nagar
    LOCALITY
    Parsik Nagar
    Kharegaon
    Manisha Nagar
    Ram Maruti Road
    Ghantali
    Gokul Nagar
    Vrindavan Society
    Shreerang Society
    Oswal Park
    Badlapur
    Bhiwandi
    Dahisar
    Agasan
    Pale Gaon
    Ambivli
    Kalyan Shilphata Road
    Shahapur

     

     

     

    Marketing Services

    Feet On Street
    Door To Door Marketing
    Face to Face Marketing
    Street Marketing
    Field Marketing
    Direct To Retailer Sales
    Strategic Field Marketing
    Marketing Strategy
    Trade Marketing
    Marketing Team
    Sales & merchandising
    Shopper  & Retail Marketing
    Direct sales
    Sales promotion
    Trade sales promotions
    Promotions team
    Leaflet distribution
    Telemarketing

    Brand Promotions

    Brand Strategy

    Brand Activation
    BTL Activation
    In-Shop Activation
    Product launches
    Rural Area Activities
    Free Sampling Activities
    Demonstration Activities

    Events

    Market Research
    Field Research
    Advertising Market Research
    Compensation Survey
    Tele Research
    Test Marketing
    Brand Market Research
    Market Feedback
    Survey Data Collection
    Customer Satisfaction Studies
    Industrial Market Research
    Mystery Shopping
    Retail Audit
    Customer Acquisition

    Merchant Acquiring

    Telemarketing

    Telesales Person
    Telemarketing
    Telesales
    Telesales Account Manager
    Inbound/outbound lead generation
    Post-sale follow-up services
    Surveys
    Appointment setting
    Dealers Appointment making
    Welcome/impact calls
    Account activation
    Building a Database of Sales Leads
    Business Development Manager
    Client acquisition
    Cold calling
    Customer acquisition
    Lead Generation

    Open chat
    1
    Scan the code
    Hello
    Can we help you?